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Joe Alexander
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Undergraduate marketing students, group projects, and teamwork: The good, the bad, and the ugly?
DE McCorkle, J Reardon, JF Alexander, ND Kling, RC Harris, RV Iyer
Journal of Marketing Education 21 (2), 106-117, 1999
3031999
Developing self-marketing skills: Are marketing students prepared for the job search?
DE McCorkle, JF Alexander, J Reardon, ND Kling
Journal of Marketing Education 25 (3), 196-207, 2003
1162003
Integrating business technology and marketing education: Enhancing the diffusion process through technology champions
DE McCorkle, JF Alexander, J Reardon
Journal of Marketing Education 23 (1), 16-24, 2001
932001
An assessment of selected relationships in a model of the industrial marketing negotiation process
JF Alexander, PL Schul, DE McCorkle
Journal of Personal Selling & Sales Management 14 (3), 25-41, 1994
611994
Analyzing interpersonal communications in industrial marketing negotiations
JF Alexander, PL Schul, E Babakus
Journal of the Academy of Marketing Science 19, 129-139, 1991
601991
Optimal class length in marketing undergraduate classes: An examination of preference, instructor evaluations, and student performance
J Reardon, J Payan, C Miller, J Alexander
Journal of Marketing Education 30 (1), 12-20, 2008
382008
Developing self-marketing skills for student career success
DE McCorkle, JF Alexander, MF Diriker
Journal of Marketing Education 14 (1), 57-67, 1992
331992
Student-managed investment funds: A comparison of alternative decision-making environments
DW Johnson, JF Alexander, GH Allen
Financial Practice and Education 6 (1), 97-101, 1996
311996
Preparing for careers in global business: Strategies for US female students
ND Kling, JF Alexander, DE McCorkle, R Martinez
American Business Review 17 (2), 34, 1999
141999
I WAS TOLD THERE WOULD BE NO MATH: MARKETING STUDENTS’MISCONCEPTIONS OF THE CAREER FIELD IMPEDE ENROLLMENT INTEREST IN QUANTITATIVE COURSES
Y He, JF Alexander, A Nikolov, RA Chen
Marketing Education Review 33 (3), 178-189, 2023
112023
The effects of advertising education on business students' attitudes toward advertising
DE McCorkle, JF Alexander
Journal of Education for Business 67 (2), 105-110, 1991
111991
An involvement-oriented approach in a medium-sized marketing principles class
DE McCorkle, MF Diriker, JF Alexander
Journal of Education for Business 67 (4), 197-205, 1992
101992
Using a digital personal learning network assignment to teach social curation and lifelong learning in marketing
D McCorkle, JF Alexander
Journal of Advertising Education 23 (2), 108-120, 2019
72019
Teaching a distance marketing course: A case study for first-timers
DE McCorkle, JF Alexander
Marketing Education Review 8 (3), 45-55, 1998
71998
Interorganizational Negotiation in Marketing: An Assessment of a General Buyer
JF Alexander
Memphis State University, 1988
61988
Teaching Innovations That Work The (Marketing) Plan
LM Harding, JF Alexander
Marketing Education Review 29 (2), 105-106, 2019
42019
NAFTA revisited: The role of business educators
ND Kling, JF Alexander, R Martinez, DE McCorkle
Journal of Education for Business 73 (6), 336-343, 1998
41998
The project management profession: Current state of US Graduate programs
EV Lopez, JF Alexander
Journal of Education for Business 98 (4), 186-191, 2023
22023
Using an Early-Course Improvement Process to Enhance Business Education: The Case for a Simple PDSA-Cycle Improvement Approach
J Alexander, DL Warren, S Williams, D McClaskey
Available at SSRN 3198238, 2018
22018
Service Encounter Dimensions: A cross-cultural analysis
JF Alexander, ND King
Journal of International Consumer Marketing 8 (1), 112, 1995
21995
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