The influence of social media on purchase intention: The mediating role of brand equity M Majeed, M Owusu-Ansah, AA Ashmond Cogent Business & Management 8 (1), 1944008, 2021 | 103 | 2021 |
The influence of national culture on organizational culture of multinational companies M Owusu Ansah, L Louw Cogent Social Sciences 5 (1), 1623648, 2019 | 71 | 2019 |
The impact of service quality delivery on customer loyalty in the telecommunication industry: a case study of Expresso telecom, Ghana K Poku, MO Ansah, DI Lamptey Journal of Research in Marketing 3 (1), 212-221, 2014 | 21 | 2014 |
Corporate social responsibility in Ghana: A comparative analysis and business imperative MO Ansah International Review of Management and Marketing 3 (4), 184-189, 2013 | 18 | 2013 |
Investigation into consumer response to sales promotional activities: the case of Unilever Ghana Limited MO Ansah, K Poku International Review of Management and Marketing 3 (4), 134-145, 2013 | 16 | 2013 |
Cultural dimension in marketing managers’ decision making: An application of Geert Hofstede Index for Ghana MO Ansah European Journal of Research and Reflection in Management Sciences 3 (2), 2015 | 14 | 2015 |
Analysis of market orientation on business performance in the multinational service industries MO Ansah, R Chinomona Journal of Social Sciences 13 (1), 40-52, 2017 | 11 | 2017 |
Analysis of organisational culture on component conceptualisation of organisational commitment in Ghana's banking industry DO Amofa, MO Ansah Business & Social Sciences Journal 2 (2), 1-26, 2017 | 9 | 2017 |
Assessing the effects of transformational leadership on innovative behavior: the role of affective commitment and psychological capital SA Azinga, AF Obeng, FYA Ellis, MO Ansah Evidence-based HRM: A global forum for empirical scholarship 11 (4), 725-745, 2023 | 8 | 2023 |
Cultural heterogeneity towards standardization and adaptation of marketing mix: a study on multinational companies in Ghana MO Ansah International Journal of Business and Social Science 7 (3), 14-26, 2016 | 7 | 2016 |
An empirical study on the determinants of banks selection in Ghana: application of principal factor analysis on senior high school teachers in the Kumasi metropolis MO Ansah International Journal of Academic Research in Business and Social Sciences 4 …, 2014 | 7 | 2014 |
The influence of social media on purchase intention: The mediating role of brand equity. Cogent Business & Management, 8 (1), 1944008 M Majeed, M Owusu-Ansah, AA Ashmond, CG Corona | 6 | 2021 |
Organizational ambidexterity and financial performance in the banking industry: evidence from a developing economy MO Ansah, N Addai-Boamah, AB Bamfo, LA Ry-Kottoh Journal of Financial Services Marketing, 1-14, 2021 | 6 | 2021 |
A Comparison of Price Effect and Country of Origin Effect on Consumer Counterfeit Products Purchase MO Ansah Journal of the Social Sciences 1 (1), 20, 2017 | 6 | 2017 |
Entrepreneurial scaled behavioural indicators: Concept development and measure validation W Owusu Ansah, M Owusu Ansah, K Poku Cogent Social Sciences 5 (1), 1685366, 2019 | 5 | 2019 |
Non-price factors on consumer counterfeit products purchase MO Ansah of the 11th International Business Conference, Dar es Salam, Tanzania, 2017 | 4 | 2017 |
ENHANCING ORGANIZATIONAL PERSPICACITY IN THE GHANAIAN INSURANCE INDUSTRY: VIEWPOINT OF CUSTOMERS ON SALES AND MARKETING OFFICERS. MO Ansah, R Chinomona Journal of Global Business & Technology 11 (2), 2015 | 3 | 2015 |
Mediating Role of Work Intentions in the Relationship Between Workplace Spirituality and Service Quality Delivery of Hotels in Ghana KK Ledi, EB Ameza-Xemalordzo, M Owusu Ansah Journal of Quality Assurance in Hospitality & Tourism, 1-26, 2023 | 2 | 2023 |
Ghana’s single spine pay policy and unemployment: The application of the partial least square modelling approach M Owusu Ansah, R Boateng Coffie, S Awuni Azinga, M Nimo Cogent Economics & Finance 9 (1), 1911766, 2021 | 2 | 2021 |
The influence of Ghana's national culture on latent entrepreneurs: An application of Social Rule System Theory MO Ansah, R Chinomona Journal of Economics and Behavioral Studies 9 (1 (J)), 113-126, 2017 | 2 | 2017 |