| Effect of service quality and customer satisfaction on customer loyalty: A case study of Starbucks in Malaysia J Pérez-Morón, S Madan, JY Cheu, DMH Kee, LC Cheong, R Chin, ... International journal of tourism and hospitality in Asia Pasific (IJTHAP) 5 …, 2022 | 26 | 2022 |
| Eleven years of Cyberattacks on Chinese supply chains in an era of cyber warfare, a review and future research agenda. J Pérez-Morón Journal of Asia Business Studies 16 (10.1108/JABS-11-2020-0444), 371-395, 2022 | 12 | 2022 |
| Unicorns aren't a fairytale, China is their Valley L Marrugo-Salas, JM Pérez-Morón, V Tordecilla-Acevedo Online Journal Mundo Asia Pacifico 7 (13), 92-99, 2019 | 10 | 2019 |
| Analysis of the Shopee’s strategies to succeed in the global e-commerce market: Malaysia case S Madan, J Pérez-Morón, XN Chua, DMH Kee, J Chua, KZ Chua, ... International Journal of Tourism and Hospitality in Asia Pasific (IJTHAP) 5 …, 2022 | 9 | 2022 |
| The Digital Agricultural Revolution: Innovations and Challenges in Agriculture Through Technology Disruptions R Bhatnagar, NK Tripathi, N Bhatnagar, CK Panda DOI: 10.1002/9781119823469.ch5. The Applications of Industry 4.0 (I4.0 …, 2022 | 4 | 2022 |
| E-commerce in China and Latin America. A Review and Future Research Agenda JM Pérez-Morón International Conference on Business and Technology, 571-587, 2021 | 4 | 2021 |
| CORSIA Evolution: A Global Scheme for a Sustainable Colombian Aviation Industry J Pérez-Morón, L Marrugo-Salas Environment and Innovation Strategies to Promote Growth and Sustainability …, 2021 | 4 | 2021 |
| Are Asian Unicorns immune to COVID-19? "A live assessment" J Pérez-Morón, L Marrugo-Salas, V Tordecilla-Acevedo 13th Annual Conference of the EuroMed Academy of Business-Business Theory …, 2021 | 4 | 2021 |
| Factores que influyen en la internacionalización de las mipymes: barreras, estrategias y retos JM Pérez-Morón, LM Marrugo-Salas, V Tordecilla-Acevedo Sello Editorial Tecnologico de Antioquia, 2020 | 3 | 2020 |
| To tax or not to tax sin goods: That’s the question for emerging economies JM Pérez-Morón International Conference on Business and Technology, 411-419, 2021 | 2 | 2021 |
| Robotics in shared service centers in emerging economies J Pérez-Morón, L Marrugo-Salas IOP conference series: materials science and engineering 1154 (1), 012001, 2021 | 2 | 2021 |
| Contabilidad y automatización robótica de procesos: una nueva perspectiva de la profesión contable J Pérez-Morón, L Marrugo-Salas VI Simposio de Investigación Contable Region Caribe y IV Encuentro …, 2018 | 2 | 2018 |
| Microfranchises as an innovative approach for empowerment of vulnerable entrepreneurs in post-conflict Colombia. J Pérez-Morón, U Thoene, R García-Alonso International Conference on New Business Models "Building partnerships for …, 2023 | 1 | 2023 |
| Unicorns Gallop Rampant Through China And India: Successes And Similarities J Pérez, L Marrugo, V Tordecilla Universidad EAFIT, 2020 | 1 | 2020 |
| Escuela de derecho ambiental: homenaje a Gloria Amparo Rodriguez I Vargas-Chaves, A Gómez-Rey, A Ibáñez-Elam Editorial Universidad del Rosario, 2020 | 1 | 2020 |
| Internacionalización de la diversidad: experiencias significativas de aprendizaje global en una escuela de negocios colombiana J Pérez-Morón, G Escudero, M Escudero Experiencias de la Internacionalización en las Instituciones de Educación …, 2024 | | 2024 |
| Empoderando a las organizaciones de economía agropecuaria campesina, familiar, étnica y comunitaria en los Montes de María. El papel estratégico del administrador de empresas … JM Pérez Morón, LM Marrugo-Salas, JM Barrios Meléndez, ... Cartagena de Indias, 2024 | | 2024 |
| Sustainability and women entrepreneurship through new business models: the case of microfranchises in post-peace agreement Colombia J Pérez-Morón, U Thoene, R García-Alonso Management Research. The Journal of the Iberoamerican Academy of Management …, 2023 | | 2023 |
| Experiencias de Internacionalización en una escuela de negocios: El caso de la UTB J Pérez-Morón, O Martinez, A Cardenas Enseñanza-aprendizaje en la educación superior latinoamericana: experiencias …, 2023 | | 2023 |
| Unicorns do exist. Characterization and Evidence of Rappi, a Colombian unicorn. J Pérez-Morón, L Marrugo, V Tordecilla Relaciones internacionales, competitividad y sostenibilidad en América …, 2022 | | 2022 |
Lina Marrugo-SalasProfessor Universidad Tecnológica de BolívarDirección de correo verificada de utb.edu.co
