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Subroto Roy
Subroto Roy
Professor of Marketing, University of New Haven
Verified email at newhaven.edu - Homepage
Title
Cited by
Cited by
Year
Innovation generation in supply chain relationships: A conceptual model and research propositions
S Roy, K Sivakumar, IF Wilkinson
Journal of the Academy of marketing Science 32 (1), 61-79, 2004
6202004
World Wide Web versus mail surveys: A comparison and report
C Medlin, S Roy, T Chai
1051999
Managing intellectual property in global outsourcing for innovation generation
S Roy, K Sivakumar
Journal of Product Innovation Management 28 (1), 48-62, 2011
1042011
Do sympathy biases induce charitable giving? The effects of advertising content
K Sudhir, S Roy, M Cherian
Marketing Science 35 (6), 849-869, 2016
972016
Innovation generation in upstream and downstream business relationships
S Roy, K Sivakumar
Journal of business research 63 (12), 1356-1363, 2010
722010
Knowledge redundancy in supply chains: a framework
K Sivakumar, S Roy
Supply Chain Management: An International Journal 9 (3), 241-249, 2004
712004
Global innovation generation and financial performance in business-to-business relationships: the case of cross-border alliances in the pharmaceutical industry
K Sivakumar, S Roy, JJ Zhu, S Hanvanich
Journal of the Academy of Marketing Science 39, 757-776, 2011
692011
Global outsourcing relationships and innovation: A conceptual framework and research propositions
S Roy, K Sivakumar
Journal of Product Innovation Management 29 (4), 513-530, 2012
602012
Community composition and tree population structure in undisturbed and disturbed tropical semi-evergreen forest stands of North-East India.
L Lalfakawma, UK Sahoo, S Roy, K Vanlalhriatpuia, PC Vanalalhluna
592009
The role of information technology adoption in the globalization of business buying behavior: a conceptual model and research propositions
S Roy, K Sivakumar
Journal of Business & Industrial Marketing 22 (4), 220-227, 2007
522007
Internet adoption as a two-stage transition: converting internet non-users to internet users and to online buyers
S Roy, S Ghose
International Journal of Market Research 48 (3), 321-349, 2006
502006
OK you are now an approved supplier—but you still do not get orders: Understanding the case of the P-card
S Roy
Industrial Marketing Management 32 (7), 605-613, 2003
252003
Using a world wide web survey to obtain marketing information for business decisions: A comparison with mail surveys
C Medlin, S Roy, TH Chai
Proceedings of Conference on the Measurement of Electronic Commerce, Singapore, 1999
101999
SO YOU ALREADY HAVE A SURVEY DATABASE?—A SEVEN‐STEP METHODOLOGY FOR THEORY BUILDING FROM SURVEY DATABASES: AN ILLUSTRATION FROM INCREMENTAL INNOVATION GENERATION IN BUYER …
S Roy
Journal of Supply Chain Management 46 (4), 12-24, 2010
82010
International long term business relationship, communities of practice and innovation: a longitudinal case study of NDDB, India and Tetra Pak, Sweden
S Roy, I Wilkinson
International journal of technology transfer and commercialisation 3 (4 …, 2004
72004
Which controls are better for service outsourcing? Integrating service-dominant logic and service characteristics
S Roy, K Sivakumar
AMS review 4, 45-62, 2014
62014
Control systems in outsourcing new product development: role of globalization and digitizability
K Sivakumar, S Roy
European Journal of Innovation Management 20 (2), 312-328, 2017
52017
Global new product development: moderating role of national culture on the link between buyer–seller interactions and innovation outcomes
K Sivakumar, S Roy
AMS Review 9, 205-229, 2019
42019
It’s time to include suppliers in the product innovation charter (PIC)
S Roy
Innovation and Supply Chain Management: Relationship, Collaboration and …, 2018
22018
Implementing SaaS-Based Sales Force Automation Systems
S Roy, N Bandyopadhyay
Indian Journal of Marketing 52 (12), 8-19, 2022
12022
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