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Melika Kordrostami
Melika Kordrostami
Verified email at csusb.edu
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Year
Integrating students’ perspectives about online learning: a hierarchy of factors
M Van Wart, A Ni, P Medina, J Canelon, M Kordrostami, J Zhang, Y Liu
International Journal of Educational Technology in Higher Education 17 (1), 1-22, 2020
1832020
Faculty Online Competence and Student Affective Engagement in Online Learning
M Kordrostami, V Seitz
Marketing Education Review, 1-15, 2021
322021
Female power portrayals in advertising
M Kordrostami, RN Laczniak
International Journal of Advertising, 2021
292021
A brave new world: Embracing sexuality in advertising for apparel
E Kordrostami, M Kordrostami
Journal of Fashion Marketing and Management, 2020
182020
Secure or fearful, who will be more resentful? Investigating the interaction between regulatory focus and attachment style
M Kordrostami, E Kordrostami
Journal of Product & Brand Management, 2019
152019
Female power portrayals in ads: Dimensions and consequences
M Kordrostami
Iowa State University, 2017
92017
Children’s media socialisation: parental concerns and mediation in Iran
M Kordrostami, A Vijaylakshmi, R Laczniak
Journal of Marketing Management, 2018
72018
On Second Thought, It Is Not So Funny: Gender Differences in Emotional Reactivity and Emotional Regulation in Violent-Humorous Ads
A Vijayalakshmi, MHJ Lin, M Kordrostami
ACR North American Advances, 2015
32015
FEMALE POWER PORTRAYALS IN ADS, UNDERLYING DIMENSIONS
M Kordrostami, RN Laczniak
American Academy of Advertising. Conference. Proceedings (Online), 15-15, 2018
12018
Rising to the Occasion: The Importance of the Pandemic for Faculty Adoption Patterns.
J Zhang, GE Dumont, BG Sumbera, PS Medina, M Kordrostami, AY Ni
Online Learning 27 (1), 404-427, 2023
2023
The Impact of Temperature Sensations on Donation Intentions: Exploring the Role of Need for Affiliation and Empathy
A Vijayalakshmi, MHJ Lin, M Kordrostami
Business Ethics and Leadership 7 (3), 97-107, 2023
2023
Understanding the Various Ways Consumers Cope with A Pandemic Crisis-A Qualitative Approach
E Kordrostami, Melika, and Kordrostami
Summer American Marketing Association Conference, 2021
2021
Managing Everyday Life Through a Pandemic: I Shop Therefore I Am
M Kordrostami, E Kordrostami
ACR North American Advances, 2021
2021
“I got this!” A comprehensive framework for customer behaviour during a pandemic crisis
M Kordrostami, E Kordrostami
Journal of Customer Behaviour, 2021
2021
FEMALE SEXUAL POWER MODELS IN ADS: OBNOXIOUS OR CONFIDENT?
M Kordrostami, RN Laczniak
American Academy of Advertising. Conference. Proceedings (Online), 50-50, 2020
2020
Responses to Female Sexual Power Portrayals in Ads: An Abstract
M Kordrostami, RN Laczniak
Academy of Marketing Science Annual Conference, 575-576, 2019
2019
How Women Respond to Female Empowerment Songs: An Abstract
M Kordrostami, E Kordrostami
Academy of Marketing Science Annual Conference, 247-248, 2019
2019
Individual Differences in Reactions to Aggression in Advertising and Knowledge Structures’ Perspective: An Abstract
M Kordrostami, E Kordrostami, V Rahmani
Academy of Marketing Science Annual Conference, 125-126, 2018
2018
Attachment Styles and Brand Relationships: An Abstract
M Kordrostami, E Kordrostami, V Rahmani
Academy of Marketing Science Annual Conference, 7-8, 2018
2018
R1. How Consumers Deal With Brand Failure-An Individual Differences Approach
M Kordrostami, E Kordrostami
ACR North American Advances, 2018
2018
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