Explain the Relationship Between Green Brand Image ,Green Satisfaction and Green Trust and Factors Affecting on green Brand Equity B Ghasemi, soheil Sarmad saeidi, E Nazari Bulletin of the Georgian National Academy of sciences 9 (1), 487-494, 2015 | 23 | 2015 |
Theories of organizational behavior B Ghasemi Tehran, Iran: Heyat Publications, 2003 | 11 | 2003 |
Organizational Behavior Management B Ghasemi Tehran: Termeh, 2003 | 9 | 2003 |
A study on the Effect of the TV Advertising on Brand Identity in the Banking S Saeedi, B Ghasemi, M Kargar International Journal of Review in Life sciences 5 (2), 608-620, 2015 | 6 | 2015 |
Analysis the Influence of Trusting a Brand, Brand Logo and Brand’s Character on Deciding to Buy, Considering Loyalty Mediator Role for a Brand N Naziri, B Ghasemi, SS Saeidi Bulletin of the Georgian National Academy of Sciences 9 (1), 481-486, 2015 | 4 | 2015 |
Survey of traditional political marketing tools on voters behavior B Kheiri, B Ghasemi, V Mirabi, P Gholipour Marketing Management 12, 1-14, 2011 | 4 | 2011 |
Strategic Management(Book) J Harrison, C John Strategic Management. Translated by Behrooz Ghasemi. Tehran: Heyat, 2004 | 2* | 2004 |
Identifying Components of the Ethical Marketing System Based on Islamic-Iranian Approach ghasemi.behrooz Safarzadeh, Hossein Journal of System Management 5 (2), 167-188, 2019 | 1* | 2019 |
Diagnosis of internal environment and high penetration factors in a military medical sciences university in Tehran, Iran H Habashi, B Ghasemi Journal of Military Medicine 21 (2), 178-186, 2019 | 1 | 2019 |
SURVEY OF THE IMPACTS OF EFFECTING FACTORS ON CONSUMERS’ATTITUDE & BEHAVIOR AND THEIR EFFECTS ON FMCGS COMPANY'S FUTURE DECISIONS ABOUT BRAND EXTENSION STRATEGY AS ARDESTENI, B Ghasemi, S Parsa JOURNAL OF MANAGEMENT FUTURES RESEARCH (JOURNAL OF MANAGEMENT RESEARCH) 28 …, 2017 | 1 | 2017 |
Modeling the Factors Influencing Successful Brand Extension Strategy in FMCG through Qualitative Approach and Grounded Theory A Saleh Ardestani, S Parsa, B Ghasemi Quarterly Journal of Brand Management 3 (3), 119-148, 2016 | 1 | 2016 |
Ranking green electronic supplier in auto industry using fuzzy Delphi S Saeidi, B Ghasemi, N Fakhari, M Mokhtari Management Science Letters 4 (11), 2393-2398, 2014 | 1 | 2014 |
A Study on the Effects of Traditional Political Marketing Tools on the Voters Behavior B Kheiry, B Ghasemi, VR Mirabi, SP GHOLIPOOR JOURNAL OF MARKETING MANAGEMENT 6 (12), 99-112, 2011 | 1 | 2011 |
Development and Evaluation of Competitive Intelligence Based on Export Market Orientation MS Mohammadi, B Ghasemi, S Sarmadsaeedi International Journal of Innovation Management and Organizational Behavior …, 2024 | | 2024 |
Branding based on entrepreneurship in the digital space on the performance of startups E Rahimi, A Heydari, B Ghasemi International Journal of Digital Content Management, 2024 | | 2024 |
The Impact of Entrepreneurship-Based Branding on Startup Performance E Rahimi, A Heidari, B Ghasemi International Journal of Innovation Management and Organizational Behavior …, 2024 | | 2024 |
Designing a smart marketing strategy model for Bank Saderat in line with regional and geographical planning M Iravani, S Sarmadsaeidi, B Ghasemi Geography (Regional Planning) 13 (52), 237-253, 2023 | | 2023 |
Designing a Customer Experience Management Model in Maritime Transportation Industry Nature, Antecedents and Consequences H Zadvan, B Kheiri, B Ghasemi Journal of International Business Administration 6 (2), 23-48, 2023 | | 2023 |
Presenting the export market oriented model On competitive intelligence in the age of digital economy S Mohammadi, B Ghasemi, S Sarmadsaeid International Journal of Digital Content Management, 2023 | | 2023 |
Designing the human-geographic dimensions of the value-creating organization model in social security in line with regional planning and sustainable development with a grounded … Z Yari, B Ghasemi, S Sarmad Geography (Regional Planning) 13 (53), 93-119, 2023 | | 2023 |