| An Empirical Study on Consumers Buying Behaviuor and Satisfaction towards Patanjali Product in Erode City DP PARIMALADEVI International Research Journal of Business and Management 11 (10), 1-9, 2018 | 4 | 2018 |
| Green Marketing Myopia P PARIMALADEVI International Research Journal of Agriculture and Rural Development 1 (6 …, 2014 | 1 | 2014 |
| Green Marketing Myopia. P PARIMALADEVI GE-International Journal of Management Research 2 (6), 81-90, 2014 | 1 | 2014 |
| Self Service Technologies (SST)Benchmarks to Rising Financial Inclusion DP PARIMALADEVI Our Heritage 68 (30,ISSN No:0474-9030), 2492-2502, 2020 | | 2020 |
| Cultural Shift to Drive Formal Banking System in Rural India DP PARIMALADEVI Our Heritage 68 (30, ISSN No:0474-9030), 2477-2483, 2020 | | 2020 |
| Industrial Labour Relations DP PARIMALADEVI The International Journal of Analytical and Experimental Modal Analysis 11 …, 2019 | | 2019 |
| Factors Influencing the Purchase Behaviour of Consumers towards Durable Products in erode District DP PARIMALADEVI Journal of Emerging Technologies and Innovative Research 6 (3), 894-902, 2019 | | 2019 |
| Financial Management Practices in Micro Financial Institutions DP PARIMALADEVI International Interdisciplinary Research Journal 9 (Special Issue 02), 77-83, 2019 | | 2019 |
| A Structural Equation Model for Consumers Buying Behaviour and Satisfaction towards Durable Goods in Erode DP PARIMALADEVI International Journal of Scientific Research and Reviews 8 (1), 120-127, 2019 | | 2019 |
| Changing Consumer Behaviour Through Advertising in Health Care Sector Journal of management Research and Analysis 2 (01), 345-352, 2019 | | 2019 |
| A Study on Employees's Job Satisfaction towards Sri Varshini Knit Fashions,Tripur DP PARIMALADEVI International Research Journal on Human Resources and Social Sciences 5 (08 …, 2018 | | 2018 |
| A STUDY ON CUSTOMERS’ AWARENESS AND PERCEPTION TOWARDS USAGE OF INTERNET BANKING- AN EMPIRICAL RESEARCH ON CUSTOMERS’ IN ERODE CITY. DP PARIMALADEVI International Research Journal of Commerce and Law 4 (9), 98-106, 2017 | | 2017 |
| A study on consumer satisfaction towards LED television with special reference to Erode city P PARIMALADEVI Intercontinental Management Research Consortium 5 (1), 116-122, 2017 | | 2017 |
| .Determinants of profitability of Housing Finance Companies With Special Reference to Housing Development Finance Corporation Limited P PARIMALADEVI Indian Journal of Applied Research. 6 (12), 692-694, 2016 | | 2016 |
| .A Study on Customer buying behaviour of durable goods in Erode District with special reference to refrigerators P PARIMALADEVI Indian Journal of Applied Research 6 (11), 430-433, 2016 | | 2016 |
| A Study on Customers Satisfaction Towards sony mobile phone In Erode City. P PARIMALADEVI International Journal In Management And Social Science. 4 (7), 628-636, 2016 | | 2016 |
| .A Study on Consumers Satisfaction Towards AMWAY Products In Erode City P PARIMALADEVI International Journal In Management And Social Science 4 (3), 157-163, 2016 | | 2016 |
| The Role of dairy cooperatives in sustainable economic development in India P PARIMALADEVI National seminar on cooperative enterprises for sustainable development, 77-78, 2015 | | 2015 |
| An Empirical Study on Customers’ Preference to BSNL Landline Service in Erode City. P PARIMALADEVI GE-International Journal of Management Research 3 (7), 77-87, 2015 | | 2015 |
| A Study on Impact of Promotional Strategies on Consumer Behavior on Shopping Mall P PARIMALADEVI International Research Journal of Commerce and Law 1 (3), 24-35, 2014 | | 2014 |
