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Citations per year
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Cited by
All
Since 2019
Citations
4
4
h-index
1
1
i10-index
0
0
0
4
2
2023
2024
3
1
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Aneta Olejniczak
Uniwersytet Łódzki
Verified email at uni.lodz.pl
Marketing
Influencer Marketing
Social Media Marketing
Video Marketing
Viral Marketing
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Year
The Usage of Instagram App on the example of young consumers of the Generation Z
A Olejniczak
Serbian Journal of Management 17 (2), 351-360
, 2022
3
2022
Video marketing–przyczyny popularności trendu
A Olejniczak, M Wielgus
Trendy w biznesie, 67
, 0
1
ACTIVITY OF SOCIETY 5.0 ON SOCIAL MEDIA VS SELF-ESTEEM. EMPIRICAL STUDY BASED ON INSTAGRAM.
E GWIAŹDZIŃSKI, A OLEJNICZAK
Scientific Papers of Silesian University of Technology. Organization …
, 2023
2023
The Trust in Influencers in The Beauty Industry Based On the Example of Generation Z
E GWIAŹDZIŃSKI, A OLEJNICZAK
2023
Types of Content Viewed on TikTok by Generation Z: A Quantitative Survey Research Study
A OLEJNICZAK
Evidence of Effectiveness of Viral Marketing Based on Case Studies
A Olejniczak
The Best Practice of Marketing Management in Polish and International …
, 0
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