| Does your company have the right logo? How and why circular-and angular-logo shapes influence brand attribute judgments Y Jiang, GJ Gorn, M Galli, A Chattopadhyay Journal of Consumer Research 42 (5), 709-726, 2016 | 330 | 2016 |
| Unconscious transfer of meaning to brands M Galli, G Gorn Journal of Consumer Psychology 21 (3), 215-225, 2011 | 58 | 2011 |
| The interplay of affect and cognition: A review of how feelings guide consumer behavior. R Adaval, M Galli American Psychological Association, 2022 | 2 | 2022 |
| Intimate Transportation: The Persuasive Role of Personal Narratives in Online Reviews A Valenzuela, M Galli Journal of the Association for Consumer Research 9 (1), 83-94, 2024 | 1 | 2024 |
| Will they go for my jugular? The Psychological Safety Provided by Physically Covering the Neck M Galli, AN Dalton | | 2019 |
| 13-L: When Dissimilar Others Positively Impact Online Purchase Intentions R Hosseini, A Valenzuela, M Galli ACR North American Advances, 2017 | | 2017 |
| Shape Matters: How Logo Shapes Influence Consumer Reactions Y Jiang, GJ Gorn, M Galli, A Chattopadhyay The Psychology of the Asian Consumer, 135-138, 2015 | | 2015 |
| Skepticism Towards Advertising and Consumers' Response to Slogans G Bustin, M Galli ACR Asia-Pacific Advances, 2015 | | 2015 |
| Circles and squares: how and why logo shapes influence brand attribute perceptions Y Jiang, G Gorn, M Galli, A Chattopadhyay Marketing and Communication Conference, 2015 | | 2015 |
| The adaptiveness of unconscious brand-attribute associations G Gorn, M Galli Association for Consumer Research (ACR). North American Conference, 2014 | | 2014 |
| The Adaptiveness of Unconscious Brand-Attribute Associations M Galli, GJ Gorn, S Sweldens Advances in Consumer Research 42, 2014 | | 2014 |
| Revaluation of Nonconscious Brand-Attribute Associations and its Effect on Brand Attitudes M Galli, GJ Gorn European Advances in Consumer Research, 170, 2013 | | 2013 |
| When More Than One Negative Emotion Is Elicited: How Suppressing Or Expressing One Allows the Other to Raise Its Ugly Head R Adaval, M Galli, S Ramanathan ACR North American Advances, 2013 | | 2013 |
| Talking About the Ad Vs. Talking About The Product: What Works And When R Adaval, M Galli, RS Wyer Association for Consumer Research Conference, Vancouver, Canada, 2012 | | 2012 |
| shape Matters: How does Logo shape Inference shape Consumer Judgments Y Jiang, GJ Gorn, M Galli, A Chattopadhyay Association for Consumer Research (ACR). Conference, 2012 | | 2012 |
| Persuasion via associative mechanisms: When forewarning boomerangs M Galli INSEAD (France and Singapore), 2004 | | 2004 |
