| The new work ethics of consumption and the paradox of mundane brand resistance S Ulver-Sneistrup, S Askegaard, DB Kristensen Journal of Consumer Culture 11 (2), 215-238, 2011 | 77 | 2011 |
| Masculinising domesticity: An investigation of men’s domestic foodwork M Klasson, S Ulver Journal of Marketing Management 31 (15-16), 1652-1675, 2015 | 59 | 2015 |
| Moving up, down or sideways? Exploring consumer experience of identity and status incongruence S Ulver, J Ostberg European Journal of Marketing 48 (5/6), 833-853, 2014 | 55 | 2014 |
| Symbolic interactionism S Ulver, P Svensson Theories and Perspectives in Business Administration, 2020 | 48 | 2020 |
| Political ideology in consumer resistance: Analyzing far-right opposition to multicultural marketing S Ulver, C Laurell Journal of public policy & marketing 39 (4), 477-493, 2020 | 44 | 2020 |
| From mundane to socially significant consumption: An analysis of how foodie identity work spurs market formation S Ulver Journal of Macromarketing 39 (1), 53-70, 2019 | 41 | 2019 |
| Status Spotting-A Consumer Cultural Exploration into Ordinary Status Consumption of" Home" and Home Aesthetics S Ulver-Sneistrup Lund Institute of Economic Research, 2008 | 37 | 2008 |
| The conflict market: Polarizing consumer culture (s) in counter-democracy S Ulver Journal of Consumer Culture 22 (4), 908-928, 2022 | 25 | 2022 |
| Social Magic for Dinner? The Taste Script and Shaping of Foodieness in Netflix’s Chef’s Table S Ulver, M Klasson Taste, Consumption and Markets, 26-44, 2018 | 18 | 2018 |
| The nouveaux pauvres of liquid modernity S Ulver-Sneistrup, J Ostberg Research in consumer behavior, 217-232, 2011 | 17 | 2011 |
| Tickling tensions: Gazing into the parallax gap of the multicultural imaginary S Ulver Marketing Theory 21 (3), 391-413, 2021 | 15 | 2021 |
| Plant versus cow: conflict framing in the ant/agonistic relegitimization of a market CH Koch, S Ulver Journal of Macromarketing 42 (2), 247-261, 2022 | 13 | 2022 |
| Market wonderland: An essay about a statist individualist consumer culture S Ulver Nordic Consumer Culture: State, Market and Consumers, 49-70, 2019 | 12 | 2019 |
| Who is marketised in colour-blind Sweden? Racial and ethnic representation in Swedish commercials 2008–2017 S Osanami Törngren, S Ulver Genealogy 4 (4), 100, 2020 | 10 | 2020 |
| ‘Authentic food'and the double nature of branding S Askegaard, DB Kristensen, S Ulver The Practice of the Meal, 14-30, 2016 | 10 | 2016 |
| Den Nygröna Människan: En översikt av landsbygdens status i förändring S Ulver Jordbruksverket, 2012 | 10 | 2012 |
| Exploring the everyday branded retail experience: The consumer quest for “homeyness” in branded grocery stores S Ulver-Sneistrup, U Johansson Advances in consumer research 38, 309-315, 2012 | 8 | 2012 |
| IDENTITY AND J Rokka, S Ulver Consumer Culture Theory, 15, 2023 | 5 | 2023 |
| Den nygröna människan S Ulver, LU Ekonomihögskolan En översikt av landsbygdens status i förändring, 2012 | 5 | 2012 |
| Encouraged Intrusion and the Entering of a Subordinate Consumption Field S Ulver Advances in Consumer Research 43, 415-420, 2015 | 4 | 2015 |
