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Sylvia Ng
Sylvia Ng
Assistant Professor, Asia Schoool of Business (in collaboration with MIT Sloan)
Verified email at mit.edu - Homepage
Title
Cited by
Cited by
Year
Customer engagement: A systematic review and future research priorities
SC Ng, JC Sweeney, C Plewa
Australasian Marketing Journal 28, 235-252, 2020
1122020
Professional service providers’ resource integration styles (PRO-RIS): Facilitating customer experiences
SC Ng, C Plewa, JC Sweeney
Journal of Service Research 19 (4), 380-395, 2016
712016
Managing customer resource endowments and deficiencies for value cocreation: Complex relational services
SC Ng, JC Sweeney, C Plewa
Journal of Service Research 22 (2), 156-172, 2019
522019
Customer engagement with a service offering: A framework for complex services
SC Ng, C Plewa, JC Sweeney
Customer Engagement: Contemporary Issues and Challenges, 193-210, 2015
112015
A voice for the silent: Uncovering service exclusion practices
SC Ng, HY Chuah, M Nungsari
Journal of Services Marketing 36 (7), 991-1005, 2022
62022
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Articles 1–5