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J. Int. Marketing Modeling
Title
Cited by
Cited by
Year
Knowledge-oriented leadership and sales performance: The mediating effects of market orientation, innovative organizational culture, and innovation implementation
M Movaghar, M Barari, M Safari
Journal of International Marketing Modeling 2 (2), 115-126, 2021
52021
Survey of loyalty, satisfaction and commitment to create value for customers through relationship marketing approach: A case study
A Yazdanpanah, A Ehsani
Journal of International Marketing Modeling 1 (1), 55-65, 2020
42020
Scenario planning and strategic innovation: The mediating effects of strategic thinking and strategic flexibility
E Malekakhlagh, M Safari, S Beigi, MR Rokhideh
Journal of International Marketing Modeling 3 (1), 1-13, 2022
32022
The impact of price segmentation based on customer characteristics, product bundle or product features on price fairness perceptions
M Nazari, SP Sheikholeslami
Journal of International Marketing Modeling 2 (2), 104-114, 2021
32021
The Role of Viral Marketing on Behavioral Intentions in Durable and nondurable Goods: Is brand equity as a mediator?
E Fazeli Veisari, MJ Taghipourian, R Tavoli
Journal of International Marketing Modeling 2 (1), 55-68, 2021
32021
Prioritize target markets using a combined method of Analytical Hierarchy Process/Monte Carlo simulation and Fuzzy AHP
H Aghajani
Journal of International Marketing Modeling 2 (2), 93-103, 2021
22021
Examining the Effect of Industry Competitive Intensity: The Mediating Role of Marketing Capabilities and Market-Focused Learning
M Shirkhodaie, M Alizadehsani, S Masomi Aghbolagh
Journal of International Marketing Modeling 2 (2), 82-92, 2021
22021
The Impact of Reliable Leadership and Job crafting on Customer Orientation and Service Recovery Performance; Case Study of Sepah Bank of Khuzestan
SM Mirahmadi, S Tousizadeh, H Rashidi
Journal of International Marketing Modeling 2 (1), 41-54, 2021
22021
Trade potentials of Iran and CIS
S Rasekhi, R Saedi, N Yademellat, SA Hoseini
Journal of international marketing modeling 2 (1), 18-30, 2021
22021
A structural model of customer loyalty: a case study of Isfahan Hypermarkets
B Bavarsad, M Nili Ahmadabadi, S Haron-Rashedi
Journal of International Marketing Modeling 1 (2), 104-113, 2020
22020
Market orientation in higher education: positioning marketing in Iranian higher education
M Azizi
Journal of International Marketing Modeling 1 (1), 45-54, 2020
22020
Explaining the Role of Consumer Attitudes and Willingness toward Consumer Generated Advertising in Consumer Behavior; Case Study of Kalleh Consumers
M Yahyazadehfar, S Kamareh, N Tahmasebi Roshan
Journal of International Marketing Modeling 1 (1), 21-30, 2020
22020
Identifying and Classify Success and Failure Factors in International Business Negotiations with Iranian Merchants
Z Teymouri, M Alizadehsani, MR Tabibi, A Kolahan
Journal of International Marketing Modeling 1 (2), 66-77, 2020
12020
Investigating the effect of cultural events and mental conflict on the image and intention to visit the destination among tourists in Sarab-e Meymeh township of Dehloran City
H Rashidi, M Agheli, S Baghaei-Sefat
Journal of International Marketing Modeling 1 (2), 114-129, 2020
12020
Investigating Effect of Advertisement Features in Social Media on Consumer Attitude with regard to the Mediator Role of Advertising Value in Iran Food Industry
H Elahi, H Divsalar
Journal of International Marketing Modeling 1 (2), 130-141, 2020
12020
Modeling the Factors Influencing Store Price Image in Iran by Interpretive Structural Modeling Method
M Nazari, H Dastar, S Ramezani
Journal of International Marketing Modeling 1 (1), 1-12, 2020
12020
Identifying and prioritizing Factors Affecting the Revisit Intention of the Destination Brand in Iran with the Best-Worst Method
S Nejat, H Fallah Lajimi
Journal of International Marketing Modeling 3 (1), 62-84, 2022
2022
The Role of Profitability in Estimating Stock Returns by Following a Model of Belief Updating in Iran's Capital Market
Z Kazemi Saraskanrood
Journal of International Marketing Modeling 3 (1), 51-61, 2022
2022
Evaluate and prioritize the impact of marketing strategies on reducing entrepreneurial risks
F Asayesh, E Doshmanziari, F Gharib
Journal of International Marketing Modeling 3 (1), 37-50, 2022
2022
The effect of media tourism and sports diplomacy on product brands
MS Kiani, L Nazari, L Shahbazpour
Journal of International Marketing Modeling 3 (1), 25-36, 2022
2022
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