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Mathieu ALEMANY OLIVER
Mathieu ALEMANY OLIVER
TBS Education
Verified email at tbs-education.fr
Title
Cited by
Cited by
Year
Big data and the future of knowledge production in marketing research: Ethics, digital traces, and abductive reasoning
M Alemany Oliver, JS Vayre
Journal of Marketing Analytics 3 (1), 5-13, 2015
482015
The Marketing and Consumption of Spirituality and Religion
D Rinallo, M Alemany Oliver
Journal of Management, Spirituality & Religion 16 (1), 1-5, 2019
352019
Accumulative vs. Appreciative Expressions of Materialism: Revising Materialism in Light of Polish Simplifiers and New Materialism
J Kramarczyk, M Alemany Oliver
Journal of Business Ethics 175 (https://doi.org/10.1007/s10551-020-04628 …, 2022
212022
Consumer Neoteny An Evolutionary Perspective on Childlike Behavior in Consumer Society
M Alemany Oliver
Evolutionary Psychology 14 (3), 1474704916661825, 2016
112016
The SAGE handbook of marketing ethics
L Eagle, S Dahl, P De Pelsmacker, CR Taylor
Sage, 2020
82020
Navigating Between the Plots: A Narratological and Ethical Analysis of Business-Related Conspiracy Theories (BrCTs)
M Alemany Oliver
Journal of Business Ethics 175 (https://doi.org/10.1007/s10551-020-04612 …, 2022
52022
Childlikeness in adults – Introductory chapter
M Alemany Oliver, RW Belk
'Like a child would do’: An interdisciplinary approach to childlikeness in …, 2021
42021
A realist(ic) interpretivist approach to childlikeness in consumer research: neoteny, play, reality, and the reterritorializing adulthood
M Alemany Oliver
Aix-Marseille Graduate School of Management, Aix-Marseille Université, 2015
42015
L’enfant intérieur, un concept marketing universel ? Exploration du concept aux États-Unis et en France
M Alemany Oliver
Management international 23 (1), 56-67, 2018
32018
Generation M: young Muslims changing the world
M Alemany Oliver
European Journal of Marketing 51 (9/10), 1768-1770, 2017
32017
How believing in brand conspiracies shapes relationships with brands
R Lunardo, M Alemany Oliver, S Shepherd
Journal of Business Research 159, 113729, 2023
22023
Consumer Childlikeness
M Alemany Oliver, RW Belk
Like a Child Would Do: An Interdisciplinary Approach to Childlikeness in …, 2021
22021
An Idea Opposed to Another Idea is Always the Same Idea: Reconsidering the Materialistic Aspects of Voluntary Simplicity
M Alemany Oliver, J Kramarczyk
Advances in Consumer Research 46, 2018
2*2018
Consumer childlikeness
M Oliver, RW Belk
Like a Child Would Do’: An Interdisciplinary Approach to Childlikeness in …, 2021
12021
Chaque âge a ses faveurs… et ses fléaux: Évaluation de l’influence de la date de fondation de la marque (DFM) sur l’attitude envers la marque à l’aide d’une fsQCA.
MA Oliver
Management international/International Management/Gestiòn Internacional 27 (4), 2023
2023
When fandoms recover bookstores’ service failure: the case of the French manga market
S Luciano, M Alemany Oliver
Global Marketing Conference, 750, 2023
2023
Chaque âge a ses faveurs… et ses fléaux : Évaluation de l’influence de la date de fondation de la marque (DFM) sur l’attitude envers la marque à l’aide d’une fsQCA
M Alemany Oliver
Management international 27 (4), 168-178, 2023
2023
Like a Child Would Do: An Interdisciplinary Approach to Childlikeness in Past and Current Societies
M Alemany Oliver, RW Belk
Universitas Press, Montreal, 2021
2021
The Figure of the Trickster in Literature and Consumer Society Narratives: Liminality and Potentialities
M Alemany Oliver, L Wilkinson
Like a Child Would Do: An Interdisciplinary Approach to Childlikeness in …, 2021
2021
Environmental anxiety: Towards a better understanding of the concept and its implications for marketing
L Elgaaied-Gambier, L Hamdi-Kidar, M Alemany Oliver
49th Annual EMAC Conference, 2020
2020
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