| Integrirani marketing D Dobrinić, I Gregurec | 91 | 2016 |
| Suvremene tendencije u razvitku marketinga–osvrt na direktni marketing S Dvorski, T Vranešević, D Dobrinić Ekonomski pregled 55 (7-8), 619-640, 2004 | 44 | 2004 |
| Inovativni marketing T Vranešević, S Dvorski, D Dobrinić, S Staničić | 43 | 2008 |
| The importance of database marketing in social network advertising I Gregurec, T Vranešević, D Dobrinić International journal of management cases 13 (4), 165-172, 2011 | 40 | 2011 |
| Osnove marketinga D Dobrinić | 34 | 2010 |
| Marketing i baze podataka D Dobrinić Varaždin: Redak, 2011 | 26 | 2011 |
| Customer perception of guerilla marketing A Milak, D Dobrinić International journal of multidisciplinarity in business and science 3 (4 …, 2017 | 22 | 2017 |
| Izravni marketing D Dobrinić, S Dvorski, Ž Hutinski, N Vrček Varaždin, TIVA, 2005 | 12 | 2005 |
| Examining the factors of influence on avoiding personalized ads on Facebook D Dobrinić, I Gregurec, D Dobrinić Zbornik radova Ekonomskog fakulteta u Rijeci: časopis za ekonomsku teoriju i …, 2021 | 8 | 2021 |
| Attitudes of croatian consumers about mobile messenger chatbots D Dobrinić, I Gregurec, D Dobrinić Journal of information and organizational sciences 45 (2), 579-599, 2021 | 7 | 2021 |
| The advertising attitudes of internet ads. a study among Croatian generation z D Dobrinić, I Gregurec, D Dobrinić 61st International Scientific Conference on Economic and Social Development …, 2020 | 7 | 2020 |
| Primjena novih tehnologija u marketingu s osvrtom na marketing stvari P Šestak, D Dobrinić CroDiM: International Journal of Marketing Science 2 (1), 243-254, 2019 | 7 | 2019 |
| i Gregurec, I.(2016) Integrirani marketing D Dobrinić Varaždin: FOI, 0 | 7 | |
| An Investigation of Marketing via Mobile Devices-Attitudes of Croatian Marketing Experts D Dobrinić, S Dvorski, N Bosilj Journal of Information and Organizational Sciences 32 (1), 15-24, 2008 | 6 | 2008 |
| Direktni marketing D Dobrinić, S Dvorski Varaždin: TIVA, 2002 | 6 | 2002 |
| i Vrček, N.(2005) D Dobrinić, S Dvorski, Ž Hutinski Izravni marketing, 0 | 6 | |
| Marketing-od papirusa do chatbota D Dobrinić | 4 | 2023 |
| Advertising value and attitude to catalogs and store flyer ads among Croatian consumers–SEM approach D Dobrinić MARKET/TRŽIŠTE 32 (2), 129-146, 2020 | 4 | 2020 |
| The role of segmentation in e-mail marketing F Šinko Morandini, D Dobrinić CroDiM: International Journal of Marketing Science 1 (1), 145-156, 2018 | 4 | 2018 |
| Upravljanje marketingom D Dobrinić | 4 | 2017 |
