‪Ts. Dr. Nasrul Fadhrullah Isa‬ - ‪Google Scholar‬

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Co-authors

Imelda Albert GisipAssociate Professor, Faculty of Business & Management, Universiti Teknologi MARAVerified email at sabah.uitm.edu.my
Sharifah Nurafizah Syed AnnuarSenior Lecturer, Universiti Teknologi MARA SabahVerified email at uitm.edu.my
Nelson LajuniUniversity of Malaysia SabahVerified email at ums.edu.my
Imbarine BujangUniversiti Teknologi MARAVerified email at sabah.uitm.edu.my

Ts. Dr. Nasrul Fadhrullah Isa

Ts. Dr. Nasrul Fadhrullah Isa

Universiti Teknologi MARA, Celcom Timur (Sabah) Sdn Bhd

Verified email at ctsabah.com.my

Marketing E-Commerce Marketing Consumer Behaviour


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Factors Influencing Online Purchase Intention of Millennials and Gen Z Consumers NF Isa, IA Gisip, SNS Annuar, N Lajuni Journal of Applied Structural Equation Modeling 4 (2), 21-43, 2020	33	2020
The Influence of Purchasing Orientations, Online Trust and Online Purchase Experience Toward Customer' Online Purchase Intention NF Isa, IA Gisip, SNS Annuar, N Lajuni International Journal of Advanced Science and Technology 29 (10), 3323-3335, 2020	1	2020
The Role of Shopping Orientations, Online Trust and Online Purchase Experience toward Customers’ Online Purchase Intention NF Isa, IA Gisip, SNS Annuar, N Lajuni International Journal of Management 11 (70), 2020		2020
SHOPAHOLIC BOSS (All-in-One Application & Website) NF Isa, IA Gisip, SNS Annuar, N Lajuni SCG BANGKOK BUSINESS CHALLENGE The King of Thailand’s Trophy (SASIN), 2020		2020
Augmenting Millennials' Online Purchase Intention NF Isa, IA Gisip, SNS Annuar, N Lajuni Journal of Research in Marketing and Entrepreneurship 5, 2020		2020
The Influence Of Shopping Orientations, Online Trust And Online Purchase Experience Toward Millennials' Online Purchase Intention NF Isa, IA Gisip, SNS Annuar, N Lajuni International Journal of Advanced Science and Technology 29 (7), 7788-7798, 2020		2020
The Influence of Shopping Orientations, Online Trust and Online Purchase Experience toward Millennials' Online Purchase Intention NF Isa, IA Gisip, SNS Annuar, N Lajuni International Conference on Global Business, Economics, Finance & Social …, 2020		2020
SHOPAHOLIC BOSS (Web): Shopping Orientations and Online Purchase Intention NF Isa, IA Gisip, SNS Annuar, N Lajuni Sabah International Virtual Innovation & Invention Competition (SIVIIC) 1 (1 …, 2019		2019
SHOPAHOLIC BOSS (App): Shopping Orientations and Online Purchase Intention NF Isa, IA Gisip, SNS Annuar, N Lajuni Inventors’ Hall of Fame International Competition of Ideas, Inventions …, 2019		2019
The Effects of Shopping Orientations towards Customers’ Online Purchase Intention NF Isa, IA Gisip, SNS Annuar, N Lajuni The Business and Management Review 10 (3), 98-105, 2019		2019

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