| Luxury fashion consumption: a review, synthesis and research agenda A Aleem, SMC Loureiro, RG Bilro Spanish Journal of Marketing - ESIC, 2022 | 16 | 2022 |
| What if utilitarian products are regarded as high-status? The moderate role of iconic and popular as two dimensions of brand Coolness A Aleem, SMC Loureiro, B Schivinski, M Aguiar Journal of Marketing Communications, 2022 | 5 | 2022 |
| Luxury brands on Instagram: A netnographic approach AK Aleem, SMC Loureiro Luxury brands on Instagram: A netnographic approach, 432-444, 2021 | 3 | 2021 |
| Luxury fashion brand coolness: niche versus mass cool SMC Loureiro, A Aleem, M Breazeale Spanish Journal of Marketing-ESIC, 2024 | 1 | 2024 |
| From tech to touch: self-concept and testimonials in AR try-on versus website A Aleem, SMC Loureiro, J Martinho Journal of Research in Interactive Marketing, 2023 | 1 | 2023 |
| Luxury fashion brand coolness: Niche versus mass cool A Aleem, SMC Loureiro, M Breazeale Emerald, 2024 | | 2024 |
| The relationship between luxury consumption and brand coolness: Analyzing the motives behind luxury consumption AK Aleem | | 2023 |
| Beyond the touch: Analyzing the purchasing behaviour using augmented reality and online reviews AK Aleem, SMC Loureiro, JFM Martinho 2023 Global Marketing Conference at Seoul Proceedings" Marketing …, 2023 | | 2023 |
| Do memes impact brand coolness perceptions? Examining hedonic versus utilitarian products A Aleem, SMC Loureiro, M Aguiar 15th Annual Conference of the EuroMed Academy of Business: Sustainable …, 2022 | | 2022 |
| Luxury hotel types: Examining the effects of (in) conspicuous consumption orientation on luxury hotels’ valuations A Aleem, V Herédia-Colaço Proceedings of the 50th European Marketing Academy Conference (EMAC), 2021 | | 2021 |
| Real or virtual walkway in luxury fashion context?: A qualitative approach AK Aleem, SMC Loureiro Real or virtual walkway in luxury fashion context?: A qualitative approach …, 2021 | | 2021 |
| Luxury Hotel consumption: examining the effects of personality on consumers’ valuations involving inconspicuous versus conspicuous consumption experiences AK Aleem | | 2019 |
| 奢侈时尚消费: 文献回顾, 综述和研 究议程 A Aleem, SMC Loureiro, RG Bilro | | |
