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Madiha Ferjani
Madiha Ferjani
Associate Professor of Marketing, Mediterranean School of Business
Verified email at msb.tn - Homepage
Title
Cited by
Cited by
Year
A conjoint approach for consumer-and firm-level brand valuation
M Ferjani, K Jedidi, S Jagpal
Journal of Marketing Research 46 (6), 846-862, 2009
682009
Alternative foods—new consumer trends
M Zahaf, M Ferjani
Organic Farming-A Promising Way of Food Production, 2016
12016
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Articles 1–2