| Job satisfaction, employee loyalty and job performance in the hospitality industry: A moderated model TTK Phuong, TV Tran Asian Economic and Financial Review 10 (6), 698, 2020 | 103 | 2020 |
| The relationships among brand equity, brand preference, and purchase intention: empirical evidence from the motorbike market in Vietnam TT Vinh International Journal of Economics and Finance 8 (3), 75-84, 2016 | 65 | 2016 |
| Examining the interrelationships among destination brand image, destination perceived quality, tourist satisfaction and tourist loyalty: evidence from Danang city, Vietnam TT Vinh, TTK Phuong International Journal of Tourism Policy 7 (4), 352-374, 2017 | 35 | 2017 |
| The relationship between components of customer-based brand equity for destination: Conceptual framework and preliminary testing for scales TT Vinh, VTQ Nga South East Asia Journal of Contemporary Business, Economics and Law 7 (2), 47-53, 2015 | 32 | 2015 |
| The effect of social media communication on brand equity through Facebook: evidence from CGV Cinemas, Vietnam TT Vinh, TTK Phuong, VTQ Nga, NP Nguyen International Journal of Electronic Customer Relationship Management 12 (2 …, 2019 | 31 | 2019 |
| Proposing a theoretical model to determine factors affecting on job satisfaction, job performance and employees loyalty for Technology Information (IT) workers TTK Phuong, TT Vinh International Journal for Applied Information Management 1 (4), 201-209, 2021 | 28 | 2021 |
| The causal relationships between components of customer-based brand equity for a destination: Evidence from South Korean tourists in Danang city, Vietnam TV Tran, QN Vo Thi, PN Nguyen | 24 | 2020 |
| An exploration in the theory of planned behavior: A case of organic food in Vietnam TN Tuan, TT Vinh International Journal of Applied Business and Economic Research 14 (6), 4951 …, 2016 | 23 | 2016 |
| Proposing an extension of the technology acceptance model to explain Facebook user acceptance of Facebook event page TTK Phuong, TT Vinh Asian Social Science 13 (6), 133, 2017 | 19 | 2017 |
| Measuring customer based brand equity: a case of Heineken from the beer market in Vietnam TT Vinh Asian Social Science 13 (3), 177-184, 2017 | 17 | 2017 |
| Brand equity and consumer responses: conceptual framework and preliminary testing of scales NH Ngan, TB Thanh, TTK Phuong, TT Vinh International Journal of Business, Economics and Law 18 (2), 11-22, 2019 | 14 | 2019 |
| Tree planting measures to protect sea dyke systems in the central provinces of Vietnam TT Vinh Workshop on Mangrove Plantation for Sea Dyke Protection, Hatinh, Vietnam 2425, 1995 | 11 | 1995 |
| The impact of word of mouth on brand equity: A case study from the sportswear market in Vietnam TT Vinh, TB Thanh, NH Ngan, TTK Phuong International Journal of Economics and Business Research 21 (3), 411-432, 2021 | 9 | 2021 |
| An empirical study on factors effecting the job satisfaction of employees in the hospitality industry–a case of Danang city, Vietnam TTK Phuong, TT Vinh Asian Journal of Empirical Research 7 (7), 160-175, 2017 | 6 | 2017 |
| An empirical study examining an extended TAM model in the context of a Facebook event page TTK Phuong, TT Vinh Asian Journal of Empirical Research 9 (9), 238-253, 2019 | 5 | 2019 |
| Integrating strategic planning values into urban master planning process in Vietnam M Van Phuc, TT Vinh MATEC Web of Conferences 193, 04017, 2018 | 5 | 2018 |
| An empirical study examining a mediated moderated model of perceived price fairness, brand equity and purchase intention TT Vinh, TTK Phuong International Journal of Advanced Research in Economics and Finance 2 (2), 44-59, 2020 | 4 | 2020 |
| The impact of customer engagement in social media on satisfaction: A preliminary study TTK Phuong, TT Vinh Asian Journal of Research in Business and Management 2 (2), 60-75, 2020 | 4 | 2020 |
| Impact of country-of-origin image on brand equity: a case study from The sportswear market in Vietnam NH Ngan, TB Thanh, TTK Phuong, TT Vinh Asian Journal of Behavioural Sciences 2 (4), 1-17, 2020 | 3 | 2020 |
| Đổi mới quan hệ sở hữu đất đai. Lý luận và thực tiễn TQ Toản Chính trị Quốc gia, 2013 | 3 | 2013 |
