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Steven Schulz
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Developing competitive advantage using the triple bottom line: A conceptual framework
SA Schulz, RL Flanigan
Journal of Business & Industrial Marketing 31 (4), 449-458, 2016
1882016
Psychological capital: A new tool for driver retention
SASKW Luthans, JG Messersmith
Journal of Physical Distribution & Logistics Management 44 (8/9), 621-634, 2014
992014
Factors influencing organization commitment: Internal marketing orientation, external marketing orientation, and subjective well-being
SA Schulz, T Martin, HM Meyer
Journal of management development 36 (10), 1294-1303, 2017
822017
Talk to Me!!: Effective, Efficient Communication
JL Lear, KA Hodge, SA Schulz
Journal of Research in Business Education 57 (1), 64-77, 2015
232015
Individual differences in online consumer behaviors in relation to brand prominence
HM Schulz, BL Dority, SA Schulz
Journal of Interactive Advertising 15 (1), 67-80, 2015
102015
Consumer opinions toward the use of food made with genetically modified (GM) ingredients
S Schulz, T Burkink, R Marquardt
International Food and Agribusiness Management Association (IAMA) 2000 …, 2000
92000
Dramaturgy of a campaign: Viewing the advertising agency process as a theatrical production
HM Meyer, SA Schulz
Journal of Promotion Management 23 (4), 504-520, 2017
62017
Psychological capital intervention: a potential tool for improving organizational commitment in sales organizations
SA Schulz, HM Schulz, M Yeagley
Journal of Applied Marketing Theory 5 (2), 3, 2014
62014
Selling versus leasing of durable goods: the impact on marketing channels
NN Chau, SA Schulz
Journal of Marketing Channels 21 (1), 4-17, 2014
52014
Attitudes and beliefs regarding direct-to-consumer advertising of pharmaceutical drugs: An exploratory comparison of physicians and pharmaceutical sales representatives
SA Schulz, GM Broekemier, TJ Burkink
Health Marketing Quarterly 31 (3), 279-291, 2014
42014
New variables for the brand prominence construct
H Schulz, S Schulz
ACR North American Advances, 2012
32012
Total quality management: the deming-food processing connection
SA Schulz, RJ Masters
Journal of Food Products Marketing 4 (1), 61-70, 1997
31997
Perceptions of Production and Animal Agriculture in Nonmetropolitan Nebraska: 2020 Nebraska Rural Poll Results
RJ Vogt, CA Burkhart-Kriesel, B Lubben, LJ McElravy, TL Meyer, ...
12020
Potential contributions of marketing and government for small food distribution firm development in CIS nations
R Marquardt, S Grossbart, O Tretyak, SA Schulz
Agribusiness 11 (2), 97-104, 1995
11995
The Business Incubator: A Rural Economic Development Tool
RA Marquardt, SA Schulz
Business in Nebraska 46 (558), 4, 1991
11991
Determinants of Rural Migration Intent in Nebraska: Evidence from Rural Survey Data
CS Decker, SA Schulz, JE Erickson
Review of Regional Studies 53 (3), 247-258, 2024
2024
System and Information Qualities in Mobile Fitness Apps and Their Effects on User Behavior and Performance
M Q. Aldossari, QN Nguyen, A Ta, SA Schulz
Information Systems Management 40 (3), 270-289, 2023
2023
Community Well-Being and Leadership in Nonmetropolitan Nebraska: 2022 Nebraska Rural Poll Results
RJ Vogt, H Akin, CA Burkhart-Kriesel, B Lubben, LJ McElravy, TL Meyer, ...
2022
Nonmetropolitan Nebraskans’ Opinions about Water, Climate, and Energy: 2022 Nebraska Rural Poll Results
RJ Vogt, H Akin, CA Burkhart-Kriesel, B Lubben, LJ McElravy, TL Meyer, ...
2022
Perceptions of the Economy and Employment in Nonmetropolitan Nebraska: 2022 Nebraska Rural Poll Results
RJ Vogt, H Akin, CA Burkhart-Kriesel, B Lubben, LJ McElravy, TL Meyer, ...
2022
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