| Buy now before it expires: A study of expiration date-based pricing C Amr Yassin, AM Soares International Journal of Retail & Distribution Management 49 (4), 514-530, 2019 | 10 | 2019 |
| Understanding consumer digital consumption behaviour in the edge of social media platforms CA Yassin Open Journal of Social Sciences 9 (10), 394-416, 2021 | 9 | 2021 |
| What is enough? The impact of the Russia-Ukraine crisis on consumers' panic-buying behaviour CA Yassin The Academic Journal of Contemporary Commercial Research 2 (3), 29-46, 2022 | 4 | 2022 |
| Understanding Impulse Buying Behaviour the Role of Promotions Emotions and Cognitive Dissonance CAAH Yassin PQDT-Global, 2019 | 1 | 2019 |
| Understanding impulse buying: a two-faceted tale CA Yassin, AM Soares Journal of Consumer Marketing, 2023 | | 2023 |
| Understanding the Role of University Social Responsibility in Destination Marketing CA Yassin Springer Proceedings in Business and Economics 5, 266-276, 2023 | | 2023 |
| Covid-19 Effect on Supply Chain a Case Study of Supply Chain Resilience Challenges and Learned Lessons from Pandemic CA Yassin, MI Mahmoud Asian Journal of Social Science and Management Technology 5 (1), 2023 | | 2023 |
| The effect of Artificial Intelligence on Fashion Involvement Purchase Decision CA Yassin مجلة البحوث التجارية 45 (1), 36-59, 2023 | | 2023 |
| ONLY MEMORIES ARE CAPTURED, AND ONLY FOOTPRINTS ARE LEFT. UNDERSTANDING THE PERCEPTION OF ECO-FRIENDLY HOTEL AND TOURIST BUYING BEHAVIOR. CA Yassin Marketing Science & Inspirations 17 (4), 2022 | | 2022 |
| RISK IT BUT CONTROL IT! THE EFFECTS OF CONSUMER'S HOTELS VACATION RISK TYPES ON REPEATING THE EXPERIENCE AGAIN/ARRISQUE, MAS CONTROLE! OS EFEITOS DOS TIPOS DE RISCO DE FÉRIAS … CA Yassin, AA Yassin European Journal of Management and Marketing Studies 7 (4), 2022 | | 2022 |
| Please leave me alone! Understanding the Effect of Excessive Cold Calling on Pushing the Prospects Away: The Case of Real Estate Development Market CA Yassin | | 2022 |
| Working from Home or Working from Office Understanding Time Management Importance and its Effect on the Job Outcomes in the Engineering Career Field CA Yassin, NG Abdelmaguid | | 2022 |
| The Grass is Not Always Greener on the Other Side: The Impact of Environmental Campaigns on Green Purchasing Behavior CA Yassin International Journal of Business and Management Review 10 (8), 1-20, 2022 | | 2022 |
| Working from Home or Working from Office Understanding Time Management Importance and its Effect on the Job Outcomes in the Engineering Career Field CAYNG Abdelmaguid International Journal of Social Science and Human Research 5 (11), 5139-5148, 2022 | | 2022 |
| The Influence of Ducoffe’s Advertising Value Model on Health Care Service Quality Perception CA Yassin, AS El Rawas International Journal of Management Technology 9 (2), pp.34-46, 2022 | | 2022 |
| RISK IT BUT CONTROL IT! THE EFFECTS OF CONSUMER'S HOTELS VACATION RISK TYPES ON REPEATING THE EXPERIENCE AGAIN European Journal of Management and Marketing Studies 7 (4), 2022 | | 2022 |
