| Tourism Marketing DD Gupta Pearson Education, 2010 | 101* | 2010 |
| Tourism marketing D Devashish Noida: Dorling Kindersley, 2011 | 58 | 2011 |
| Assessing the website effectiveness of top ten tourist attracting nations U Gupta, Devashish Das Information Technology & Tourism 14 (2), 151-175, 2014 | 45 | 2014 |
| "Customer Loyalty And Approach Of Service Providers: An Empircal Study Of Mobile Airtime Service Industry In India" AS Devashish Das Gupta Services Marketing Quarterly 30 (4), 342-364, 2009 | 28 | 2009 |
| An investigative study of factors influencing dining out in casual restaurants among young consumers VC Verma, DD Gupta European Business & Management 4 (1), 39, 2018 | 14 | 2018 |
| Adoption and Use of ICT in Indian Tourism: Interventions for the top tourist destination of India V Gupta, D Das Gupta Indian Institute of Management Kozhikode, 2008 | 14 | 2008 |
| Negative word of mouth: A systematic review and research agenda SD Arora, DD Gupta, GS Naylor Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior …, 2021 | 10 | 2021 |
| Factors influencing online shopping behaviour: A review of motivating and deterrent factors E Saxena, DD Gupta The Marketing Review 18 (1), 3-24, 2018 | 10 | 2018 |
| Exploration of country of origin effect in services: A literature driven approach H Maurya, DD Gupta The Marketing Review 15 (3), 311-334, 2015 | 10 | 2015 |
| Retailing in India and the Role of the Marketing Mix’. DD Gupta European Retail Digest, 2007 | 8 | 2007 |
| Investigating the impact of online brand communities on online customer engagement and brand loyalty R Gupta, V Kumar, AK Kaushik, DD Gupta, R Sindhwani Journal of Global Marketing 36 (4), 319-338, 2023 | 5 | 2023 |
| Changing consumer values and shopping behaviour in India DD Gupta, VC Verma, GW Leeson, N Meiners Academy of Marketing Studies Journal 24 (1), 1-26, 2020 | 2 | 2020 |
| ANTECEDENTS OF RETAIL SHOPPING BEHAVIOUR OF SENIOR CITIZENS--A LITERATURE REVIEW AND SCOPE FOR FURTHER RESEARCH DD Gupta Skyline Business Journal 12 (1), 11-28, 2016 | 2 | 2016 |
| Senior Citizens: as Food Shoppers. VC Verma, DD Gupta SCMS Journal of Indian Management 11 (2), 2014 | 2 | 2014 |
| Do Customer Value Service Quality As A Measure Of Service Brand Image In A Service With Less Encounters? A Study Of The Indian Cellular Airtime Market DD Gupta International Journal of Business Strategy, 2007 | 2 | 2007 |
| Customer Retention Management in the Information Era DD Gupta, S Mukherjee Delhi Business Review 2 (2), 2001 | 2 | 2001 |
| Consumer behavior in cryptocurrency adoption M Sheoran, DD Gupta, A Karanjule A Research Agenda for Consumer Financial Behavior, 197-212, 2023 | 1 | 2023 |
| ANTECEDENTS OF RETAIL SHOPPING BEHAVIOUR OF SENIOR CITIZENS-A LITERATURE REVIEW AND SCOPE FOR FURTHER RESEARCH. D Das Gupta Skyline Business Journal 12 (1), 2016 | 1 | 2016 |
| Silver shoppers and food shopping challenges: an analysis using critical incident technique approach VC Verma, DD Gupta European journal of economics and management sciences, 11-14, 2016 | 1 | 2016 |
| Marketing Interventions for Tourism Promotion Recommendations for the top tourist destination of India D Das Gupta Indian Institute of Management Kozhikode, 2008 | 1 | 2008 |
Vimal Chandra VermaAssistant Professor Marketing, Siddharth University IndiaVerified email at suksn.edu.in
