| Insincere flattery actually works: A dual attitudes perspective E Chan, J Sengupta Journal of Marketing Research 47 (1), 122-133, 2010 | 143 | 2010 |
| Observing flattery: A social comparison perspective E Chan, J Sengupta Journal of Consumer Research 40 (4), 740-758, 2013 | 74 | 2013 |
| When choosing makes a good thing better: Temporal variations in the valuation of hedonic consumption E Chan, A Mukhopadhyay Journal of Marketing Research 47 (3), 497-507, 2010 | 56 | 2010 |
| The unhealthy= tasty belief is associated with BMI through reduced consumption of vegetables: A cross-national and mediational analysis B Briers, YE Huh, E Chan, A Mukhopadhyay Appetite 150, 104639, 2020 | 41 | 2020 |
| It’s the end of the competition: When social comparison is not always motivating for goal achievement E Chan, B Briers Journal of Consumer Research 46 (2), 351-370, 2019 | 34 | 2019 |
| Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption E Chan, LS Zhang Current Opinion in Psychology 46, 101348, 2022 | 21 | 2022 |
| The antecedents of anticipatory purchase: Reconciling the two routes to optimism E Chan, J Sengupta, A Mukhopadhyay Journal of Consumer Psychology 23 (1), 90-105, 2013 | 21 | 2013 |
| Can social comparison motivate satisficers? the role of input versus output in upward social comparison E Chan Journal of Consumer Psychology 32 (4), 664-671, 2022 | 8 | 2022 |
| Intergenerational Effects of Lay Beliefs: How Parents’ Unhealthy= Tasty Intuition Influences Their Children’s Food Consumption and Body Mass Index B Briers, YE Huh, E Chan, A Mukhopadhyay Journal of Consumer Research, ucad048, 2023 | 2 | 2023 |
| Flattery and Persuasion: A Dual Attitudes Perspective E Chan, J Sengupta ACR North American Advances, 2008 | 1 | 2008 |
| The trivial-task motivation effect: highlighting completion of an initial trivial task increases motivation for the main task Y Gu, E Chan, A Krishna Marketing Letters, 1-12, 2023 | | 2023 |
| The Effect of Powerlessness on Preferences For Free-From-Products L Zhang, E Chan ACR North American Advances, 2021 | | 2021 |
| Intergenerational Effects of the Unhealthy= Taste Intuition on Bmi: an Exploration of Food Practices and Outcomes B Briers, Y Eun Huh, Y Ling, A Mukhopadhyay ACR North American Advances, 2020 | | 2020 |
| The Influence of Social Crowdedness and Competitiveness on Status Consumption L Zhang, Y Ling ACR North American Advances, 2019 | | 2019 |
| Getting More versus Spending Less: How Social Comparisons Based on Input and Output Increase Consumer Motivation E Chan ACR European Advances, 2018 | | 2018 |
| When social comparison is demotivating for goal achievement E Chan, B Briers ACR North American Advances, 2013 | | 2013 |
| The Dual Effects of Optimism on Post-Purchase Goal Pursuit E Chan, A Mukhopadhyay, J Sengupta ACR North American Advances, 2011 | | 2011 |
| Understanding Optimism: Buying What You Can't Use Today But Hope to Use Tomorrow E Chan, A Mukhopadhyay, J Sengupta ACR North American Advances, 2010 | | 2010 |
| The Anticipation of Chosen Pleasures: Temporal Variations in the Valuation of Delayed Consumption E Chan, A Mukhopadhyay ACR North American Advances, 2009 | | 2009 |
| Discounting Pleasure? Lay Intuitions About the Value of Deferred Hedonic Experience E Chan, A Mukhopadhyay ACR North American Advances, 2008 | | 2008 |
