| Key adaptations of SME restaurants in Malaysia amidst the COVID-19 Pandemic HBJ Lai, MRZ Abidin, MZ Hasni, MS Ab Karim, FAC Ishak International Journal of Research in Business and Social Science (2147-4478 …, 2020 | 49 | 2020 |
| Can restaurant revenue management work with menu analysis? HBJ Lai, S Karim, SE Krauss, FAC Ishak Journal of Revenue and Pricing Management 18, 204-212, 2019 | 22 | 2019 |
| A review of approaches to manage menu profitability HBJ Lai, S Karim, SE Krauss, FAC Ishak International Journal of Revenue Management 11 (3), 151-171, 2020 | 8 | 2020 |
| Key Activities of Menu Management and Analysis Performed by SME Restaurants in Malaysia HBJ Lai, MR Abidin, MZ Hasni, MS Karim, FA Ishak International Journal of Academic Research in Business and Social Sciences …, 2021 | 2 | 2021 |
| Do-it-yourself menu management and pricing HBJ Lai, S Karim Journal of Revenue and Pricing Management 22 (6), 431-445, 2023 | 1 | 2023 |
