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Citations per year
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Cited by
All
Since 2019
Citations
524
494
h-index
2
2
i10-index
1
1
0
120
60
30
90
2018
2019
2020
2021
2022
2023
2024
18
48
86
120
109
105
26
Co-authors
Avishek Lahiri
Post Doctoral Fellow in Marketing, University of Stavanger, Norway
Verified email at uis.no
V. Kumar
Distinguished Term Professor, and Senior Fellow, Indian School of Business
Verified email at isb.edu
Follow
Orhan Bahadır Doğan
Assistant Professor of Marketing at the
University of Oklahoma
, Price College of Business
Verified email at ou.edu
Marketing Strategy
MarTech
Digital Marketing
Platforms
Wellness
Articles
Cited by
Co-authors
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Cited by
Cited by
Year
A strategic framework for a profitable business model in the sharing economy
V Kumar, A Lahiri, OB Doğan
Industrial Marketing Management 69, 147-160
, 2018
522
2018
Engaging Customers in the App World through Smart Analytics
V Kumar, OB Doğan, A Lahiri
The Journal of World Marketing Summit 2, 83-93
, 2016
2
2016
Platform-level consequences of performance-based commission for service providers: Evidence from ridesharing
OB Doğan, V Kumar, A Lahiri
Journal of the Academy of Marketing Science, 1-22
, 2024
2024
Nurturing resource availability of ridesharing platforms by priming goal-oriented operational effectiveness
A Lahiri, OB Doğan, V Kumar
Journal of Business Research 168, 114-121
, 2023
2023
Does A Nudge A Day Keep the Doctor Away? Using A Firm’s Digital Marketing Communication to Guide Wellness
OB Doğan
2022
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