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Orhan Bahadır Doğan
Orhan Bahadır Doğan
Assistant Professor of Marketing at the University of Oklahoma, Price College of Business
Verified email at ou.edu
Title
Cited by
Cited by
Year
A strategic framework for a profitable business model in the sharing economy
V Kumar, A Lahiri, OB Doğan
Industrial Marketing Management 69, 147-160, 2018
5222018
Engaging Customers in the App World through Smart Analytics
V Kumar, OB Doğan, A Lahiri
The Journal of World Marketing Summit 2, 83-93, 2016
22016
Platform-level consequences of performance-based commission for service providers: Evidence from ridesharing
OB Doğan, V Kumar, A Lahiri
Journal of the Academy of Marketing Science, 1-22, 2024
2024
Nurturing resource availability of ridesharing platforms by priming goal-oriented operational effectiveness
A Lahiri, OB Doğan, V Kumar
Journal of Business Research 168, 114-121, 2023
2023
Does A Nudge A Day Keep the Doctor Away? Using A Firm’s Digital Marketing Communication to Guide Wellness
OB Doğan
2022
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Articles 1–5