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Sunil Kumar Yadav
Sunil Kumar Yadav
Assistant Professor (Sr. Grade), Jaypee Business School
Verified email at jiit.ac.in - Homepage
Title
Cited by
Cited by
Year
The Determinants of Phubbing Behaviour: a Millenials Perspective
SKY Saurabh Verma, Rajender Kumar
International Journal of Innovative Technology and Exploring Engineering 8 …, 2019
19*2019
Quality assessment framework for educational institutions in technical education: a literature survey
RK Mittal, N Garg, SK Yadav
On the Horizon 26 (3), 270-280, 2018
182018
An empirical study on consumers’ buying intentions of counterfeit products in India
S Verma, R Kumar, SK Yadav
NISCAIR-CSIR, India, 2018
82018
Intellectual property rights protection and foreign direct investment: a study of BRICS countries
R Kumar, SK Yadav, S Verma
World Review of Entrepreneurship, Management and Sustainable Development …, 2019
72019
Why consumers buy counterfeit products? A case study of the Indian clothing industry
S Verma, R Kumar, SK Yadav
Indian Journal of Marketing 48 (7), 51-62, 2018
62018
A bibliometric analysis on the impact of corruption on foreign direct investment attractiveness
R Patel, DR Mohapatra, SK Yadav
Vision, 09722629231172053, 2023
32023
The antecedents of consumer satisfaction toward OTT platforms during covid-19 lockdown in India
S Verma, SK Yadav
Jindal Journal of Business Research 12 (1), 30-43, 2023
22023
Trends in the evaluation of masstige marketing: A bibliometric analysis using R
S Verma, SK Yadav, R Raj
Vision, 09722629231172046, 2023
22023
Whether Indian Patent Act TRIPS compliant for pharmaceutical business: A case-based approach
SK Yadav, S Verma
NIScPR-CSIR, India, 2023
22023
DOES SOCIAL MEDIA PROMOTES NON-DECEPTIVE COUNTERFEITING? EMPIRICAL EVIDENCES FROM INDIA
R Raj, S Verma, SK Yadav
Global Marketing Conference, 925-929, 2023
12023
Nexus between formal institutions and inward FDI in India: a nonlinear autoregressive distributive lag approach
R Patel, DR Mohapatra, SK Yadav
International Journal of Social Economics, 2024
2024
The Mediating Role of Attitude Towards Intentional Buying of Counterfeit Goods: An Indian Consumer’s Perspective
R Raj, S Verma, SK Yadav, RK Yadav
NIScPR-CSIR, India, 2023
2023
Customer Buying Intentions regarding Online Hotel Booking: An Empirical Analysis
S Saurabh Verma, Sunil Kumar Yadav
Effulgence 19 (2), 29-38, 2021
2021
Intellectual property rights in knowledge management- an Indian perspective
SKY Kumar R, S Verma
IP for development: The emerging paradigm 1 (1), 183-194, 2018
2018
E-GOVERNANCE AND COLLEGE CHOICE DECISION: A CASE OF PRIVATE INSTITUTIONS IN DELHI
KA Anil Kumar Goyal, Sunil Kumar Yadav, Lenin Jothi
international journal of science technology and management 6 (02), 808-819, 2017
2017
A Study on Exploring Factors of Drug Counterfeiting in India: A Critical Evaluation
VS Kumar R, Sunil Kumar Yadav
CPJ Global Review 8 (1), 31-37, 2016
2016
National IPR Policy and Make in India: An analysis
SKY Kumar R, Verma S
International Conference on Management of Intellectual Property Rights and …, 2016
2016
Trademark Infringements in Consumers’ Apparels: A case study of Chandigarh
SKY Kumar R, Verma S
2016
Make in India or made in India by Indians: A case of Indian pharmaceutical industry
SKY R Kumar
Make in India-Emerging trends in trade and innovation for effective …, 2015
2015
IPR issues for business excellence: A case study of Indian pharmaceutical industry
SKY Kumar R
Advances in management for business excellence 1 (1), 221-227, 2015
2015
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