The Impact of Social Media Marketing Activities on Consumers Purchase Intention towards Handloom Clothes in Eastern Province, Sri Lanka SS Noufa, A Rukshan, K Shanmuganathan Department of Business Management, Wayamba University of Sri Lanka, 2022 | 1 | 2022 |
Factors Determining Social Media Marketing Adoption of Micro, Small and Medium Enterprises (MSMEs) in the Northern Province, Sri Lanka K Shanmuganathan, S Shivany Wayamba Journal of Management, 2021 | 1 | 2021 |
Linking social capital and people’s involvement in the tourism context of Sri Lanka: Special Reference to the Mirrisa, Galle district K Shanmuganathan, N Abeysekera, LPS Gamini, L Chandralal University of Jaffna, 2020 | 1 | 2020 |
Exploring Tourism Risk at Jaffna Peninsula with Special Reference to Keerimalai Ritual Beach Site in Sri Lanka I Bithushan, K Kabilan, K Shanmuganathan, M Ramanan Journal of Tourism and Hospitality Management 6 (1), 23-27, 2018 | 1 | 2018 |
Exploring the tourists image in jaffna peninsula K Shanmuganathan University of Jaffna, 2016 | 1 | 2016 |
A study in the association between social capital and people's involvement in the tourism context K Shanmuganathan, LPS Gamini, LKP Chandralal TRANS Asian Journal of Marketing & Management Research (TAJMMR) 10 (2and3), 4-18, 2021 | | 2021 |
Exploring Tourism Risk at the Destinations at Jaffna Peninsula with Special Reference to Keerimalai Ritual Beach site. I Bithushan, K Kabilan, K Shanmuganathan, M Ramanan Uva Wellassa University of Sri Lanka, 2018 | | 2018 |
Tourists’ Satisfaction and Word of Mouth Communication-With Special reference to Delft Island, Jaffna K Shanmuganathan, M Ramanan CHALLENGES, TRENDS & OPPORTUNITIES OF TECHNICAL & VOCATIONAL, 184, 0 | | |