| The influence of social media on purchase intention: The mediating role of brand equity MOAAAA Mohammed Majeed Cogent Business & Management 8 (1), 1-19, 2021 | 100* | 2021 |
| An analysis of the effects of customer satisfaction and engagement on social media on repurchase intention in the hospitality industry M Majeed, C Asare, A Fatawu, A Abubakari Cogent Business & Management 9 (1), 2028331, 2022 | 78 | 2022 |
| Exploring customer loyalty following service recovery: a replication study in the Ghanaian hotel industry GOA Ampong, A Abubakari, M Mohammed, ET Appaw-Agbola, JA Addae, ... Journal of Hospitality and Tourism Insights 4 (5), 639-657, 2021 | 22 | 2021 |
| Omnichannel Integration Quality, Perceived Value, and Brand Loyalty in the Consumer Electronics Market: The Mediating Effect of Consumer Personality MMNAC Charles Asare Lecture Notes in Networks and Systems, Springer. 392, 29–45, 2022 | 16* | 2022 |
| Drivers of Green Brand Equity and Green Purchase Intention in Emerging Markets SBACA Mohammed Majeed Springer Nature, 143-165, 2022 | 8* | 2022 |
| Salesforce Social Media Use, Adaptive Selling Behaviour and Consumer Outcomes in Consumer Electronics: An Emerging Market Perspective M Majeed, S Alhassan, C Asare, I Mohammed, K Simpe Ofori Journal of African Business, 1-29, 2023 | 3 | 2023 |
| Internet of things (IoTs) in the hospitality sector: challenges and opportunities S Shani, M Majeed, S Alhassan, A Gideon Advances in Information Communication Technology and Computing: Proceedings …, 2023 | 2 | 2023 |
| The impact of social media on consumer purchase behaviour S Alhassan, M Majeed, A Gideon, S Shani Advances in Information Communication Technology and Computing: Proceedings …, 2023 | 2 | 2023 |
| Green Marketing Communication and Consumer Response in Emerging Markets M Majeed Springer Nature, 43-73, 2022 | 2 | 2022 |
| Challenges of Blockchain Usage in the Education Sector AM Khalid, M Majeed, A Tijani The Rise of Blockchain Applications in Customer Experience, 228-241, 2024 | 1 | 2024 |
| An Examination of Indigenous Business Incubators: A Case of Kente Weaving Industry in Ghana M Majeed, JPB Kosiba Casebook of Indigenous Business Practices in Africa, 121-141, 2023 | 1 | 2023 |
| Drivers and Challenges of Social Media Usage in Ghana’s Local Government Administration M Mohammed, P Gyimah, I Adisa Public Sector Marketing Communications, Volume II: Traditional and Digital …, 2023 | 1 | 2023 |
| Predicting the Future of Education in the Light of Artificial Intelligence M Majeed Digital Transformation in Education: Emerging Markets and Opportunities 3475 …, 2023 | 1 | 2023 |
| Critical green innovation themes for brand development in emerging markets M Majeed Marketing Communications and Brand Development in Emerging Markets Volume II …, 2022 | 1 | 2022 |
| EXPLORING THE IMPACT OF SOCIAL MEDIA ON CUSTOMER ENGAG CN Mohammed Majeed, Charlse Asare, Ahmed Tijani and Arko | 1* | 2020 |
| Country branding research: a decade’s systematic review A Tijani, M Majeed, KS Ofori, A Abubakari Cogent Business & Management 11 (1), 2307640, 2024 | | 2024 |
| Green Supply chain management ATKA Mohammed Majeed | | 2024 |
| The Effects of Social Media Marketing on Small and Medium-Sized Enterprises Performance in Ghana FN Iddrisu Jaoto Hanif, Clement Nangpiire, Théophile Bindeouè Nassè ... International Journal of Entrepreneurship 28 (S3), 1-23, 2024 | | 2024 |
| An Insight into the Consequences of Digitalization and Digital Technologies for Small and Medium Enterprises (SMEs) in Africa S Jayadatta, M Majeed Digital Transformation in African SMEs: Emerging Issues and Trends: Volume 2, 73, 2024 | | 2024 |
| Influencing the Adoption of Online Shopping and Its Influence on Consumers’ Intention to Shop Online: A Study of SMEs in Ghana M Majeed, A Charles, Y Jonas, N Arko-Cole, A Tijani Digital Transformation in African SMEs: Emerging Issues and Trends: Volume 2, 30, 2024 | | 2024 |
Kwame Simpe Ofori, DBAAssistant Professor, International University of Grand-Bassam, Côte d'IvoireVerified email at iugb.edu.ci
