| A review on the internal consistency of a scale: the empirical example of the influence of human capital investment on Malcom Baldridge quality principles in TVET institutions FAM Nawi, AMA Tambi, MF Samat, WMW Mustapha Asian People Journal (APJ) 3 (1), 19-29, 2020 | 146 | 2020 |
| Online Distance Learning amidst COVID-19 Pandemic among University Students: A Practicality of Partial Least Squares Structural Equation Modelling Approach. MF Samat, NA Awang, SNA Hussin, FAM Nawi Asian Journal of University Education 16 (3), 220-233, 2020 | 63 | 2020 |
| Factors influencing young consumers’ purchase intention of organic food product AH Ayub, YHNM Naziman, MF Samat Advances in Business Research International Journal 4 (1), 17-26, 2020 | 27 | 2020 |
| Endorser credibility and its influence on the attitude toward social media advertisement in Malaysia MF Samat, H Hashim, RNR Yusoff Review of Integrative Business and Economics Research 4 (1), 144, 2015 | 24 | 2015 |
| Endorser Credibility and its Influence on The Purchase Intention of Social Networking Sites Consumer: A Mediating Role of Attitudes Towards SNS Advertising MF Samat, NAZ Ramlee, H Abu Bakar, N Annual, MFR Mohd Rasid International Journal of Management and Applied Science (IJMAS) 2 (Issue-12 …, 2017 | 21 | 2017 |
| The Mediating Effect of Social Media Marketing Adoption between Competitive Intelligence and SME Performance MF Samat, MNH Yusoff International Journal of Asian Social Science 8 (7), 379-387, 2018 | 16 | 2018 |
| Celebrity Endorser and Consumer Buying Intention in Kelantan MF Faizal, T. A. T. M., Naziman, Y. H. N. M., & Samat International Journal of Academic Research in Business and Social Sciences 9 …, 2019 | 14 | 2019 |
| A review on social media usage among students NS Zamri, NA Zaihan, MF Samat Konvensyen Kebangsaan Pemimpin Pelajar 14, 15, 2018 | 11 | 2018 |
| Effect of Entrepreneurial Orientation, Learning Orientation, Strategic Improvisation on SME Performance H Abu Bakar, M Mamat, NAZ Ramlee, MF Samat, ZH Abdul Karim International Journal of Management and Applied Science (IJMAS) 2 (12), 57-62, 2017 | 11 | 2017 |
| Mediating effect of social media marketing adoption towards business performance: an approach of structural equation modelling partial least square (SEM-PLS) MF Samat, MNH Yusoff, M Ismail, NA Awang, N Anual Research in World Economy 11 (5), 100, 2020 | 8 | 2020 |
| Factors Contributing the Effectiveness in Public Relation Practices MF Ahmad Ramli, FA and Samat Advances in Business Research International Journal 4 (1), 27-34, 2018 | 7* | 2018 |
| SME Performance: The Effects of Social Media Marketing Adoption and Competitive Intelligence MF Samat, MNH Yusoff, M Ismail, N Anual, M Setapa, M Faizal Samat, ... European Proceedings of Social and Behavioural Sciences 100, 2020 | 6 | 2020 |
| Factors Influencing Entrepreneurial Propensity Among Urban Poor Family in Malaysia MF Samat, N Anual, SNA Hussin, HL Rahim Review of Integrative Business and Economics Research 12 (1), 230-246, 2023 | 5 | 2023 |
| Technological Factor and Social Media Marketing Adoption Among SMEs in Kelantan MF Samat, MNH Yusoff, M Ismail, N Annual, M Mamat Proceedings of the 2nd International Conference on Economic Education and …, 2017 | 5 | 2017 |
| Emotional Intelligence, Social Supports, Technology Advancement, Work Condition and Work-Life Balance among Employees MF Samat, FSM Zaki, ERM Rasidi, FF Roshidi, ZH Ghul International Journal of Academic Research in Business and Social Sciences …, 2020 | 4 | 2020 |
| Awang@ Ali, MAS, Wan Juahari, WMIF, Ghazali, KA, & Mat Nawi, FA (2020). The relationship between career development, compensation, job security, work environment, and employee … MF Samat, MN Hamid E-Academia Journal 9 (1), 0 | 4 | |
| Personality traits and entrepreneurial intention: Mediating effect of educational support in public higher education M Mamat, H Abu Bakar, MF Samat, M Setapa Asia-Pacific Management Accounting Journal (APMAJ) 16 (2), 159-177, 2021 | 3 | 2021 |
| The relationship between career development, compensation, job security, work environment and employee loyalty MF Samat, MN Hamid, MAS Awang, WMIFW Juahari, KA Ghazali, ... e-Academia Journal 9 (1), 2020 | 3 | 2020 |
| Soft Skills among Students: A Case Study of UiTM Cawangan Kelantan MF Samat, N Anual, RA Md Rashidi Advances in Business Research International Journal 5 (1), 1-8, 2019 | 3 | 2019 |
| Developing Soft Skills In Students Through Co-Curriculum Activity: A Case Study Of UiTM Cawangan Kelantan RAM Rashidi, NA Zaihan, MF Samat Konvensyen Kebangsaan Pemimpin Pelajar, 2018 | 2 | 2018 |
