Paul Mensah Agyei (PhD)

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	All	Since 2019
Citations	314	266
h-index	8	8
i10-index	5	5

201420152016201720182019202020212022202320243 1 5 16 18 13 26 55 60 76 36

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DR. JAMES M. KILIKASENIOR LECTURER,SCHOOL OF BUSINESS,KENYATTA UNIVERSITYVerified email at ku.ac.ke
ERIC GONULecturer, University of Cape CoastVerified email at ucc.edu.gh
Raphael Papa Kweku AndohUniversity of Cape CoastVerified email at ucc.edu.gh
Isaac Christopher OtooDepartment of Finance, School of Business, College of Humanities and Legal Studies, University ofVerified email at ucc.edu.gh
Robert AppiahEducational Administrator, University of Cape coast, GhanaVerified email at ucc.edu.gh
Dr Moses SegbenyaSenior Lecturer of Human Resource Management, University of Cape CoastVerified email at ucc.edu.gh
Lydia Aframea Dankyi (Ph.D) https://or...Senior Lecture, University of Cape Coast, College of Distance EducationVerified email at ucc.edu.gh
DR.JOYCE KWAKYEWAA DANKYILecturer, College of Distance Education, University of Cape CoastVerified email at ucc.edu.gh
Vera Arhin, PhD (https://orcid.org/0000...University of Cape CoastVerified email at ucc.edu.gh
JOHN EKOW LARYEAAsst. Lecturer, College of Distance Education, University of Cape Coast, GhanaVerified email at ucc.edu.gh
Stanley CoffieAssociate Professor of Marketing, GIMPAVerified email at gimpa.edu.gh
Prof. Franklyn ManuProfessor of Marketing & International Business, GIMPAVerified email at gimpa.edu.gh
Elizabeth annan-prahUniversity of Cape CoastVerified email at ucc.edu.gh
Nathaniel AmoahPhD Candidate, Universita degli studi di Brescia, ItalyVerified email at unibs.it
Dr. Simon-Peter Kafui AhetoSenior Lecturer, Department of Distance Education, SCDE, College of Education, University of GhanaVerified email at ug.edu.gh

Paul Mensah Agyei (PhD)

Lecturer of Marketing, University of Cape Coast

Verified email at ucc.edu.gh

positioning strategies brand management service quality research green marketing distance education


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Postgraduate distance education in university of cape coast, Ghana: Students’ perspectives RPK Andoh, R Appiah, PM Agyei International Review of Research in Open and Distributed Learning 21 (2 …, 2020	68	2020
Effectiveness of recruitment and selection practices in public sector higher education institutions: Evidence from Ghana IC Otoo, J Assuming, P Mensah Agyei European Scientific Journal, 2018	68	2018
The relationship between service quality and customer loyalty in the Kenyan mobile telecommunication service industry PM Agyei, JM Kilika European journal of Business and Management 5 (23), 26-36, 2013	64	2013
Relationship between corporate image and customer loyalty in the mobile telecommunication market in Kenya P Mensah Agyei, JM Kilika Management Studies, 2014	52	2014
Customer orientation, service quality and customer satisfaction interplay in the banking sector: An emerging market perspective E Gonu, PM Agyei, OK Richard, M Asare-Larbi Cogent Business & Management 10 (1), 2163797, 2023	23	2023
Service innovation practices and customer loyalty in the telecommunication industry E Awuku, PM Agyei, E Gonu Plos one 18 (3), e0282588, 2023	9	2023
Effect of face-to-face tutoring on academic performance of distance learners: implications for educational practice V Arhin, SY Ampofo, M Segbenya, BA Somauh, VM Minadzi, LA Dankyi, ... Universal Journal of Educational Research 9 (3), 593-605, 2021	9	2021
Positioning strategies for B2B service markets PM Agyei, F Manu, S Coffie Industrial Marketing Management 106, 405-419, 2022	8	2022
Trainees’ aversions of employee training programs RPK Andoh, EC Annan-Prah, EA Owusu, PM Agyei European Journal of Training and Development 47 (7/8), 815-829, 2023	6	2023
Sixty-six years of a guidance service delivery in Ghana: Analysis of stakeholders' attitudes and perceived relevance on career success M Segbenya, LA Dankyi, JK Dankyi, PM Agyei, VM Minadzi Cogent Education 10 (1), 2188805, 2023	3	2023
Effects of Outsourcing on Banking Staff Productivity: A Case Study of Barclays Bank Ghana Limited, Cape Coast - Ghana EG Evans Frimpong – Manso , Paul Mensah Agyei Journal of Economics and Finance (IOSR - JEF) 9 (Issue 4 Ver. II I), 54-60, 2018	2*	2018
Market orientation of entrepreneurial university distance education and sustainable competitive advantage relationships: The mediating role of employee engagement PM Agyei, C Bukari, N Amoah Cogent Social Sciences 9 (1), 2198783, 2023	1	2023
Effect of supplier appraisal on firm performance in Ghana: views of employees of selected manufacturing firms MB Armoh, PM Agyei, A Bossman, E Gonu, M Asare-Larbi Scientific African 21, e01829, 2023	1	2023
Examining stakeholders’ perception of sixty-six years of guidance service delivery in Ghana: the explanatory sequential mixed method perspectives LA Dankyi, VM Minadzi, M Segbenya, PM Agyei, JK Dankyi Cogent Social Sciences 10 (1), 2337900, 2024		2024
Effective Service Quality in Short-Lived Promotions; Its Effects on Brand Loyalty in the Teenage Segment N Amoah, PM Agyei, B Nkrumah World Review of Business Research 18 (1), 113-125, 2018		2018
Co-Creation in Curriculum Development in Higher Educational Institution: A Strategic Approach to Gr aduate Employment in Ghana PM Agyei, N Amoah Global Business Research Confere nce 13 - 14 July 2017, LIUC-Universita …, 2017		2017
THE INFLUENCE OF TEACHER MOTIVATION ON THE ACADEMIC PERFORMNACE OF DISTANCE LEARNERS OF UNIVERSITY OF CAPE COAST ED BREW, M BALARADE, PM AGYEI, SPK AHETO Journal of the Collaboration of Education Faculties in West Africa 2 (2), 46-60, 2013		2013
Scientific African MB Armoh, PM Agyei, A Bossman, E Gonu, M Asare-Larbi
Using WikiEducator to Improve the Academic Performance of Distance Learners at the Centre for Continuing Education... SPK Aheto, PM Agyei
ATINER's Conference Paper Series CBC2013-0891 PM Agyei, JM Kilika

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