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Citations per year
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Cited by
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Since 2019
Citations
101
77
h-index
3
3
i10-index
3
3
0
24
12
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023
2024
2
2
2
1
5
7
5
23
17
10
12
12
3
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Mark Staton
Assistant Professor of Marketing,
Western Washington University
Verified email at wwu.edu
Consumer Behavior
Articles
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Cited by
Year
Improving student job placement and assessment through the use of digital marketing certification programs
MG Staton
Marketing Education Review 26 (1), 20-24
, 2016
42
2016
Loyalty as a matter of principle: the influence of standards of judgment on customer loyalty
E Love, M Staton, JD Rotman
Marketing Letters 27, 661-674
, 2016
32
2016
Regulatory focus as a determinant of brand value
E Love, M Staton, CN Chapman, E Mina Okada
Journal of Product & Brand Management 19 (7), 512-517
, 2010
24
2010
Modelling the diffusion of manual irrigation pumps in lower income countries with the Bass model
R Roe-Dale, C Brown, M Staton
International Journal of Social Entrepreneurship and Innovation 3 (4), 245-258
, 2015
3
2015
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