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Jihoon Jhang
Jihoon Jhang
University of Central Arkansas, College of Business, Assistant Professor of Marketing
Verified email at uca.edu
Title
Cited by
Cited by
Year
Get it? Got it. Good! Enhancing New Product Acceptance by Facilitating Resolution of Extreme Incongruity
JH Jhang, SJ Grant, MC Campbell
Journal of Marketing Research 49 (2), 247-259, 2012
1862012
Pardon the Interruption: Goal Proximity, Perceived Spare Time, and Impatience
JH Jhang, JG Lynch Jr
Journal of Consumer Research 41 (5), 1267-1283, 2015
802015
The Effect of Self-construal on Product Attitudes
YJ Kim, SY Song, JH Jhang
Korean Marketing Review 22 (4), 157-173, 2007
31*2007
The Impact of the COVID-19 Threat on the Preference for High Versus Low Quality/Price Options
J Kim, J Lee, J Jhang, J Park, JC Lee
Journal of Hospitality Marketing & Management 30 (6), 699-716, 2021
302021
Do Emotional Laborers Help the Needy More or Less? The Mediating Role of Sympathy in the Effect of Emotional Dissonance on Prosocial Behavior
Y Park, H Hyun, JH Jhang
Frontiers in Psychology 10, 118, 2019
212019
The Impact of Infectious Disease Threat on Consumers' Pattern‐Seeking in Sequential Choices
J Park, J Kim, J Jhang, JC Lee, J Lee
Psychology & Marketing 39 (2), 370-389, 2022
192022
Effects of Concealing vs. Displaying Prices on Consumer Perceptions of Hospitality Products
J Kim, J Jhang, SS Kim, SC Chen
International Journal of Hospitality Management 92, 102708, 2021
132021
Preference for Utilitarian or Hedonic Value Options During a Pandemic Crisis: The Moderation Effects of Childhood Socioeconomic Status and Sensation-seeking
J Kim, SS Kim, J Jhang, NAS Doust, RYK Chan, F Badu-Baiden
International Journal of Hospitality Management 110, 103427, 2023
112023
The Impact of Price Preciseness, Price Reduction, and Lay Rationalism on Travelers’ Perceptions of Deal Attractiveness, Purchase Intention, and Choice
J Kim, J Jhang, S Kim, D Stylidis
Journal of Travel Research, 00472875221129255, 2022
102022
How More Options Decrease the Compromise Effect: Investigating Boundary Conditions for the Compromise Effect in Travel Decisions
IJ Park, J Kim, J Jhang, S Kim, V Zhao
Journal of Travel Research 61 (7), 1542-1558, 2022
92022
Overhead Aversion and Facial Expressions in Crowdfunding
JJ Yoo, S Song, J Jhang
Journal of Retailing and Consumer Services 69, 103101, 2022
82022
An Integrated Model of Prosocial Crowdfunding Decision: Three Utility Components and Three Informational Cues
JJ Yoo, J Jhang, S Song, HS Shin
Electronic Commerce Research and Applications 57, 101233, 2023
72023
When ChatGPT gives incorrect answers: the impact of inaccurate information by generative AI on tourism decision-making
JH Kim, J Kim, J Park, C Kim, J Jhang, B King
Journal of Travel Research, 00472875231212996, 2023
62023
Experimental Design Studies in Hospitality and Tourism Research: Constructive Recommendations
J Kim, S Kim, J Jhang, Y Kwon, NG Baah
International Journal of Contemporary Hospitality Management, 2023
42023
The Impact of Childhood Environments on the Sunk‐cost Fallacy
J Jhang, DC Lee, J Park, J Lee, J Kim
Psychology & Marketing 40 (3), 531-541, 2023
42023
The Impact of Infectious Disease Cues on Visual Pattern-seeking
J Lee, J Park, JC Lee, J Jhang, J Kim
International Journal of Advertising, 1-33, 2022
42022
Pardon the Interruption: Trivially Malleable Subgoals, Perceived Time Slack, and Intertemporal Choice
JH Jhang, JG Lynch Jr
Unpublished working paper, University of Colorado, 2012
32012
A Performance Evaluation of Introducing Balanced Scorecard to High-tech Related Industries in Taiwan
YT Jou, CH Hwang, C Li, SC Chen, JH Jhang
International Journal of Applied Management and Technology 6 (1), 1, 2008
32008
Effects of Price Sorting Display on Extreme Option Choice Aversion: The Role of Ease of Comparison in Multiple Option Displays
J Kim, SS Kim, J Jhang, J Lee, C Koo
Tourism Management 97, 104741, 2023
22023
Product Complexity As a Barrier to Consumer Financial Decision-Making
T Dunn, P M Fernbach, J Hoon Jhang, J Lynch
Advances in Consumer Research 46, 23-27, 2018
12018
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Articles 1–20