Augmented reality: a systematic literature review and prospects for future research in marketing and advertising communication FM Yussof, SM Salleh, AL Ahmad Intelligent and Interactive Computing: Proceedings of IIC 2018, 459-473, 2019 | 19 | 2019 |
THE INFLUENCE OF SOCIAL MEDIA CONSUMPTION ON GEN Z CONSUMERS’ ATTITUDE FM Yussof, A Harun, NS Norizan, N Durani, I Jamil, SM Salleh Journal of Fundamental and Applied Sciences 10 (6S), 1288-1299, 2018 | 19 | 2018 |
Metaphorical visual persuasion: The perception of malay products in press advertisements F Yussof, SNI Razis, NH Ahmad, MF Noorizan, NK Leng Islamic perspectives relating to business, arts, culture and communication …, 2015 | 3 | 2015 |
Design and development of augmented reality advertisement visual production through multi-method approach F Mohamed Yussof, N Idris, S Mohamed Salleh, AL Ahmad International Journal of Art and Design (IJAD) 6 (2), 79-95, 2023 | | 2023 |
Perlaksanaan pendekatan pembelajaran berasaskan permainan digital bagi kursus CTU281: Kesan terhadap motivasi diri pelajar grafik di UiTM Alor Gajah I Jamil, A Harun, F Mohamed Yussof, NYS Hassan, F Mohd Radzi | | 2017 |
Visual Ethic in Advertisement: The Portrayal of Muslim in Promoting a Product F Yussof, MF Mohamad Kamaruzaman, MSN Nasfu, NK Leng, JM Nor Advanced Science Letters 22 (5-6), 1175-1178, 2016 | | 2016 |
The ‘Me-Too’phenomenon in packaging design: a case study of Malaysian retail products AL Amin Nudin, WNK Shamsudin, I Abdul Ghafar, N Samsuri, ... | | 2016 |
How Anthropomorphic Traits Facilitate Interaction and Build Relationships: Case Study of Four Malaysian Brands A Harun, MRA Razak, N Samsuri, A Ali, ALA Nudin, FM Yussof Proceedings of the 2nd International Colloquium of Art and Design Education …, 2016 | | 2016 |
Game-based learning using visual spatial approach for children with autism to improve social development: a pilot study I Jamil, F Mohamed Yussof, NYS Hassan, ANA Azizuddin, Z Kadir | | 2016 |
Visual iklan berunsurkan seksual di media Internet: persepsi golongan bawah umur F Mohamed Yussof, I Jamil, A Harun, N Samsuri, N Idris, NS Norizan, ... | | 2016 |
Corn Husk Fiber in Songket Weaving for Cottage Industry NH Ahmad, NM Nawawi, NJ Salim, S Mohamad, F Yussof International Colloquium of Art and Design Education Research (i-CADER 2014 …, 2015 | | 2015 |
Audience Engagement and Decision-Making through Augmented Reality Technology in Advertising FM Yussof, SM Salleh, AL Ahmad | | |
How Anthropomorphic Traits Facilitate Interaction and Build Relationship A Harun, MR Abd Razak, N Samsuri, A Ali, ALA Nudin, FM Yussof | | |