| Constructing personas: How high-net-worth social media influencers reconcile ethicality and living a luxury lifestyle M Leban, TU Thomsen, S von Wallpach, BG Voyer Journal of Business Ethics 169 (2), 225-239, 2021 | 73 | 2021 |
| Transformational effects of social media lurking practices on luxury consumption M Leban, Y Seo, BG Voyer Journal of Business Research 116, 514-521, 2020 | 55 | 2020 |
| Social media influencers versus traditional influencers: Roles and consequences for traditional marketing campaigns M Leban, BG Voyer Influencer marketing, 26-42, 2020 | 23 | 2020 |
| The sharing economy at the base of the economic pyramid: How access‐based services can help overcome ownership risks T Schaefers, G Narayanamurthy, R Moser, M Leban Psychology & Marketing 38 (11), 2073-2088, 2021 | 20 | 2021 |
| Exploring the specificities of online luxury brand communities: An ingratiation theory perspective M Leban, B Voyer Advances in Consumer Research: Volume 43, 379-383, 2015 | 17* | 2015 |
| On-demand features: Consumer reactions to tangibility and pricing structure T Schaefers, M Leban, F Vogt Journal of Business Research 139, 751-761, 2022 | 13 | 2022 |
| Unethical Behaviour of Social Media Influencers: History, Practice and Future Research M Leban The SAGE Handbook of Social Media Marketing, 456-469, 2022 | 2 | 2022 |
| Robots, AI, and Virtual Influencers, Oh My!: The Role of Anthropomorphism and Social Influences on Consumer Response to AI D Hoffman, M Haenlein, A Stephen, J van Doorn, M Leban The 50th EMAC Annual Conference 2021, 102338, 2021 | 2 | 2021 |
| Mindful luxury: A case of the Faroe Islands M Leban, A Errmann, Y Seo, BG Voyer Tourism Management 104, 104929, 2024 | | 2024 |
| Luxury consumption practices in the digital age: prosumers and lurkers on visual social media M Leban Université Panthéon-Sorbonne-Paris I, 2020 | | 2020 |
Yuri SeoAssociate Professor, University of AucklandVerified email at auckland.ac.nz
