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Eugene Cheng-Xi Aw
Eugene Cheng-Xi Aw
UCSI Graduate Business School, UCSI University
Verified email at ucsiuniversity.edu.my
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Cited by
Cited by
Year
Shaping the metaverse into reality: a holistic multidisciplinary understanding of opportunities, challenges, and avenues for future investigation
A Koohang, JH Nord, KB Ooi, GWH Tan, M Al-Emran, ECX Aw, ...
Journal of Computer Information Systems 63 (3), 735-765, 2023
188*2023
Celebrity endorsement in social media contexts: understanding the role of parasocial interactions and the need to belong
ECX Aw, LI Labrecque
Journal of Consumer Marketing 37 (7), 895-908, 2020
1652020
Why do consumers buy impulsively during live streaming? A deep learning-based dual-stage SEM-ANN analysis
PS Lo, YK Dwivedi, GWH Tan, KB Ooi, ECX Aw, B Metri
Journal of Business Research 147, 325-337, 2022
1512022
“Stop the unattainable ideal for an ordinary me!” fostering parasocial relationships with social media influencers: The role of self-discrepancy
ECX Aw, SHW Chuah
Journal of Business Research 132, 146-157, 2021
1442021
“I follow what you post!”: The role of social media influencers’ content characteristics in consumers' online brand-related activities (COBRAs)
ML Cheung, WKS Leung, ECX Aw, KY Koay
Journal of Retailing and Consumer Services 66, 102940, 2022
1172022
Searching online and buying offline: Understanding the role of channel-, consumer-, and product-related factors in determining webrooming intention
ECX Aw, NK Basha, SI Ng, JA Ho
Journal of Retailing and Consumer Services 58, 102328, 2021
1152021
Understanding the webrooming phenomenon: Shopping motivation, channel-related benefits and costs
ECX Aw
International Journal of Retail & Distribution Management 47 (10), 1074-1092, 2019
1132019
Unveiling the complexity of consumers’ intention to use service robots: An fsQCA approach
SHW Chuah, ECX Aw, D Yee
Computers in Human Behavior 123, 106870, 2021
922021
Alexa, what's on my shopping list? Transforming customer experience with digital voice assistants
ECX Aw, GWH Tan, TH Cham, R Raman, KB Ooi
Technological Forecasting and Social Change 180, 121711, 2022
872022
A silver lining in the COVID-19 cloud: Examining customers’ value perceptions, willingness to use and pay more for robotic restaurants
SHW Chuah, ECX Aw, CF Cheng
Journal of Hospitality Marketing & Management, 2021
872021
Understanding consumers’ paths to webrooming: A complexity approach
ECX Aw
Journal of Retailing and Consumer Services 53, 101991, 2020
832020
To grab or not to grab? The role of trust and perceived value in on-demand ridesharing services
ECX Aw, NK Basha, SI Ng, M Sambasivan
Asia Pacific Journal of Marketing and Logistics 31 (5), 1442-1465, 2019
762019
FINANCIAL LITERACY AND RELATED OUTCOMES: THE ROLE OF FINANCIAL INFORMATION SOURCES.
MF Sabri, ECX Aw
International Journal of Business & Society 20 (1), 286-298, 2019
742019
Go loud or go home? How power distance belief influences the effect of brand prominence on luxury goods purchase intention
ECX Aw, SHW Chuah, MF Sabri, NK Basha
Journal of Retailing and Consumer Services 58, 102288, 2021
632021
Be my friend! Cultivating parasocial relationships with social media influencers: findings from PLS-SEM and fsQCA
ECX Aw, GWH Tan, SHW Chuah, KB Ooi, N Hajli
Information Technology & People 36 (1), 66-94, 2023
572023
What is holding customers back? Assessing the moderating roles of personal and social norms on CSR’S routes to Airbnb repurchase intention in the COVID-19 era
SHW Chuah, RY Sujanto, J Sulistiawan, ECX Aw
Journal of Hospitality and Tourism Management 50, 67-82, 2022
552022
Antecedents and consequences of self-congruity: replication and extension
ECX Aw, LR Flynn, HX Chong
Journal of Consumer Marketing 36 (1), 102-112, 2019
462019
Breaking compulsive buying-financial trouble chain of young Malaysian consumers
ECX Aw, JH Cheah, SI Ng, M Sambasivan
Young Consumers 19 (3), 328-344, 2018
462018
Metaverse in marketing and logistics: the state of the art and the path forward
GWH Tan, ECX Aw, TH Cham, KB Ooi, YK Dwivedi, AA Alalwan, ...
Asia Pacific Journal of Marketing and Logistics 35 (12), 2932-2946, 2023
432023
Unlocking pathways to mobile payment satisfaction and commitment
LT Nguyen, YK Dwivedi, GWH Tan, ECX Aw, PS Lo, KB Ooi
Journal of Computer Information Systems 63 (4), 998-1015, 2023
392023
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