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Ainhoa Rodríguez Oromendía
Ainhoa Rodríguez Oromendía
Departamento de Economía de la Empresa y Contabilidad de la UNED
Verified email at cee.uned.es
Title
Cited by
Cited by
Year
Measuring the efficiency of trade shows: A Spanish case study
P Alberca-Oliver, A Rodríguez-Oromendía, L Parte-Esteban
Tourism management 47, 127-137, 2015
512015
Historia, definición y legislación de las ferias comerciales/History, definition and legislation of trade fairs
AR Oromendía, AM Martínez, DG Crespo
Anuario Jurídico y Económico Escurialense, 449, 2013
42*2013
Environmental awareness of tourists
A Rodríguez-Oromendía, MD Reina-Paz, C Sevilla-Sevilla
Environ. Eng. Manag. J 12, 1941-1946, 2013
202013
Research Note: Relationship versus Transactional Marketing in Travel and Tourism Trade Shows
AR Oromendía, MDR Paz, R Rufín
Tourism Economics 21 (2), 427-434, 2015
172015
Marketing: estrategias y tendencias (2º ed)
AR Oromendía
Sanz y Torres, 2017
14*2017
Relationship quality and exhibitor's performance in leisure trade shows
A Rodríguez, MD Reina, R Rufín
E+M Ekonomie a Management 18 (3), 129-143, 2015
102015
Casos de dirección de marketing
EG Vázquez, EA González
Pearson, Prentice Hall, 2005
92005
Effect Of Continuous Assessment Tests On Overall Student Performance In The Case Of The Spanish National Distance Education University (UNED)
MD Reina-Paz, A Rodríguez-Oromendía, C Sevilla-Sevilla
Journal of International Education Research 10 (1.5), 61-68, 2014
82014
Impact of the international financial crisis on the spanish tourism sector
MH Solís, AM Martínez, AR Oromendía
GSTF Business Review (GBR) 1 (4), 149, 2012
82012
Prácticas de administración y dirección de empresas
CR Illera, MTN Lozano, MPA Oliver, AR Oromendía
Editorial universitaria Ramón Areces, 2003
82003
The metaefficiency of trade shows: a benchmarking analysis by sector
P Alberca, L Parte, A Rodríguez
Benchmarking: An International Journal 25 (8), 2875-2891, 2018
52018
Business Objectives For Trade Shows Aimed At Final Consumers
A Rodriguez-Oromendia, MD Reina-Paz, C Sevilla-Sevilla
International Business & Economics Research Journal (IBER) 11 (13), 1455-1462, 2012
52012
Events planning and service orientation: A comprehensive study of efficiency in trade shows
P Alberca, L Parte, A Rodríguez
Event Management 22 (5), 803-824, 2018
42018
Analysis of the factors determining trade show attendance: Spanish case study
A Rodriguez, MD Reina, C Sevilla
Актуальні проблеми економіки, 252-263, 2014
42014
Fundamentos de Gestión Empresarial
JN Marco, BR Moya, EP Gorostegui, MS García, AR Oromendía, ...
EDITORIAL SANZ Y TORRES SL, 2022
32022
Calidad de relación entre recinto ferial, expositor y cliente final. Un análisis de las ferias dirigidas al consumidor final
AR Oromendía, MR Paz, RR Moreno
Información Comercial Española, ICE: Revista de economía, 149-166, 2013
32013
Influence of corporate social responsibility on hotel demand
C Sevilla-Sevilla, MD Reina-Paz, A Rodriguez-Oromendia
International Business & Economics Research Journal (IBER) 13 (7), 1625-1630, 2014
22014
The Impact Of The Current Economic Crisis On The Demand For Higher Education: An Analysis Of Spanish Distance Education Universities
MD Reina-Paz, A Rodriguez-Oromendia, C Sevilla-Sevilla
Contemporary Issues in Education Research 5 (5), 359, 2012
22012
Marketing superior
MDR Paz, RR Moreno, AR Oromendía
22007
Trade shows as marketing tools
A RODRÍGUEZ, MD REINA, C SEVILLA
Sustainable Tourism: A Collection of Tools and Best Practices, 89, 2015
12015
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