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Sabari Shankar
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Year
Destination personality and destination image: A literature review
RS Shankar
IUP Journal of Brand Management 15 (4), 47-60, 2018
292018
Impact of Cognitive and Affective Image on Tourists' Travel Motivation
RS Shankar
Indian Journal of Marketing 50 (5-7), 35-45, 2020
172020
The impact of tourists' sociodemographic characteristics on perceived destination image
SR Shankar
IUP Journal of Brand Management 16 (2), 26-44, 2019
172019
Role of destination branding in enhancing Indian tourism
RS Shankar
International Journal of Research and Innovation in Social Science 3 (1), 5-10, 2019
142019
Brand Personality of Coimbatore: Tourists Insights as a Tool for Destination Branding
DBP Soundari, RS Shankar
Journal of Management 6 (2), 2019, 2020
112020
An Empirical Analysis of Tourists' Motivation
RS Shankar
IUP Journal of Marketing Management 19 (2), 35-46, 2020
72020
Impact of perceived destination personality on tourists' behavior
RS Shankar
Prabandhan: Indian Journal of Management 13 (12), 36-46, 2020
72020
Emerging food tourism in India: Are foodscape destinations strategically branded? A perspective
SR Shankar
Prabandhan: Indian Journal of Management 15 (11), 63-67, 2022
52022
Do Frequency of Visit and Length of Stay Alter Perceived Cognitive Destination Image? A Multivariate Approach
ER Koshy
Prabandhan: Indian Journal of Management 14 (12), 19-34, 2021
52021
Social Media as a Credible E-Source of Information: A Study of Tourists' Perception
SR Shankar
IUP Journal of Brand Management 18 (1), 48-62, 2021
52021
E-Sources and Types of Information: A Descriptive Analysis of Tourists' Perspectives
SR Shankar
IUP Journal of Marketing Management 19 (4), 55-67, 2020
52020
Structural Relationship between Cognitive Image, Destination Personality and Tourists Motivation.
ER Koshy, J Jose, S Sakshi
International Journal of Hospitality & Tourism Systems 15 (2), 2022
42022
Virtual Reality in Tourism: A Research Note
RS Shankar, ER Koshy, SK Mathew
Prabandhan: Indian Journal of Management 15 (7), 36-41, 2022
42022
Multifaceted destination personality traits: A short communication on understanding from tourists' perspective
RS Shankar, V John Paul Raj
Indian Journal of Marketing 52 (3), 50-59, 2022
42022
Creating a Model of Destination Image Using Structural Equation Modeling.
RS Shankar
IUP Journal of Brand Management 16 (3), 2019
32019
A STRUCTURAL EQUATION MODELLING APPROACH OF THE DETEMINANCE OF INFORMATION SOURCES ON PERCEIVED COGNITIVE DESTINATION IMAGE.
ER Koshy, SK Mathew
Journal of Hospitality Application & Research 17 (1), 2022
22022
What information do tourists search in the e-sources? an empirical study
RS Shankar
Asian Journal of Management 12 (1), 41-46, 2021
22021
Culture as an Antecedent of Tourist Destination Choice Behavior
RS Shankar
IUP Journal of Brand Management 17 (3), 38-45, 2020
22020
Decoding Gen Y Online Shopping Patterns: A Model-based Study
S Sakshi, Y Gao, S Rana, SS Ravichandran, M Kharub, KM Jasim
Vision, 09722629231216822, 2024
12024
Sustainability Integration in Wine Destination Branding: A Comprehensive Review Perspective Fostering UN Sustainable Development Goals 2030
SS Ravichandran, ER Koshy, SK Mathew
Prabandhan: Indian Journal of Management 16 (12), 40-50, 2023
12023
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