| Domestic Divo? Televised Treatments of Masculinity, Femininity and Food R Swenson Critical Studies in Media Communication 26 (1), 36-53, 2009 | 200 | 2009 |
| Understanding Dialogue and Engagement Through Communication Experts’ Use of Interactive Writing to Build Relationships B Anderson, R Swenson, N Gilkerson International Journal of Communication, 2016 | 42 | 2016 |
| Responding in Real Time: Creating a Social Media Crisis Simulator for the Classroom B Anderson, R Swenson, J Kinsella Communication Teacher 28 (2), 85-95, 2014 | 37 | 2014 |
| Outputs or Outcomes? Assessing Public Relations Evaluation Practices in Award-Winning PR Campaigns M Schriner, R Swenson, N Gilkerson PR Journal 11 (1), http://prjournal.instituteforpr.org/wp-c, 2017 | 25 | 2017 |
| What Should We Be Teaching Our Students About Digital PR? B Anderson, R Swenson Collaborating with Top Industry Bloggers and PR Twitter Chat Professionals …, 2013 | 22 | 2013 |
| Food for Thought: Audience Engagement with Sustainability Messages in Branded Content R Swenson, N Olsen Environmental Communication 12 (7), 973-988, 2018 | 18 | 2018 |
| Brand journalism: a cultural history of consumers, citizens, and community in Ford Times. RD Swenson | 18 | 2012 |
| What happens when brands tell the truth? Exploring the effects of transparency signaling on corporate reputation for agribusiness H Rim, R Swenson, B Anderson Journal of Applied Communication Research 47 (4), 439-459, 2019 | 17 | 2019 |
| Maturity as a way forward for improving organizations’ communication evaluation and measurement practices: A definition and concept explication ND Gilkerson, R Swenson, F Likely Journal of Communication Management 23 (3), 246-264, 2019 | 15 | 2019 |
| Insights from Industry Leaders: A Maturity Model for Strengthening Communication Measurement and Evaluation R Swenson, N Gilkerson, F Likely, F Anderson, M Ziviani International Journal of Strategic Communication, 2018 | 15 | 2018 |
| Building Betty Crocker's brand community: conversations with consumers, 1940-1950 R Swenson Journal of Communication Management 20 (2), 2016 | 14 | 2016 |
| Engaging dairy farmers in safety messages: Values, moral norms, barriers, and implications for communication E Wilmes, R Swenson Journal of Applied Communications 103 (1), 7, 2019 | 12 | 2019 |
| Engaging Students with Experiential Learning: A Competency Framework for Cross-Curricular Programs R Swenson, B Greiman, R Nelson NACTA Journal 62 (3), pp. 260-266, 2018 | 10 | 2018 |
| Audience engagement when disseminating livestock information through infographics on social media HL Lochner, RD Swenson, KL Martinson Natural Sciences Education 50 (2), e20074, 2021 | 8 | 2021 |
| Talking Plants: Examining the Role of Podcasts in Communicating Plant Pathology Knowledge M Lim, R Swenson Journal of Applied Communications 105 (2), 1, 2021 | 8 | 2021 |
| Safely through the Gate: Exploring Media Coverage and Journalists Decisions on the Flow of Farm Safety Stories R Swenson, B Roiger, A Murillo Journal of Applied Communications 102 (2), 4, 2018 | 8 | 2018 |
| Work-Life Balance 2.0? An Examination of Social Media Management Practice and Agency Employee Coping Strategies in a 24/7 Social World N Gilkerson, B Anderson, R Swenson Public Relations Journal, 2018 | 7 | 2018 |
| Taking food fights online: Analysis of Chipotle’s attempt to cultivate conversation with The Scarecrow video R Swenson, N Gilkerson, B Anderson Public Relations Review 42 (4), 695-697, 2016 | 7 | 2016 |
| Farmed and Dangerous? A Case Study of Chipotle’s Branded Entertainment Series and Polarized Reactions to its Satirical Depiction of Farming and Agribusiness N Gilkerson, R Swenson, B Anderson Journal of Applied Communications 100 (3), 106-120, 2016 | 6 | 2016 |
| What's Critical About PR and New Media Technologies? Using Professional Case Studies and Expertise to Develop Classroom Content and Learning Objectives B Anderson, R Swenson Educators Academy, 2008 National Public Relations Society of America Conference, 2008 | 5 | 2008 |
Nathan GilkersonAssistant Professor, Marquette UniversityVerified email at marquette.edu
