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Javier Cervantes Rejón
Javier Cervantes Rejón
EIUNED
Verified email at alumno.uned.es
Title
Cited by
Cited by
Year
Better branding: brand names can influence consumer choice
P Hillenbrand, S Alcauter, J Cervantes, F Barrios
Journal of Product & Brand Management 22 (4), 300-308, 2013
1342013
Neuromarketing: una nueva forma de entender la mente del consumidor
P Hillenbrand, J Cervantes
Universidad Nacional Autónoma de México, Facultad de Contaduría y …, 2013
112013
Social Network, Interlingüística y Enseñanza de Lenguas
S Bartolotta, M TORMO-ORTIZ
Editorial UNED, 2022
2022
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