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Cuong Nguyen
Cuong Nguyen
Other namesCuong Quoc Nguyen, Nguyễn Quốc Cường
Industrial University of Ho Chi Minh City
Verified email at iuh.edu.vn - Homepage
Title
Cited by
Cited by
Year
Demographic factors, family background and prior self-employment on entrepreneurial intention-Vietnamese business students are different: why?
C Nguyen
Journal of Global Entrepreneurship Research 8 (1), 1-17, 2018
2162018
Entrepreneurial intention of international business students in Viet Nam: a survey of the country joining the Trans-Pacific Partnership
C Nguyen
Journal of Innovation and Entrepreneurship 6 (1), 7, 2017
1112017
The Impact of Training and Development, Job Satisfaction and Job Performance on Young Employee Retention
C Nguyen, A Duong
International Journal of Future Generation Communication and Networking 13 …, 2020
1082020
A study of factors affecting brand awareness in the context of viral marketing in Vietnam
C Nguyen, D Nguyen
International Journal of Advanced Science and Technology 29 (5), pp. 5401-5411, 2020
392020
Relationship between influencer marketing and purchase intention: focusing on Vietnamese gen Z consumers
C Nguyen, T Nguyen, V Luu
Independent Journal of Management & Production 13 (2), 810-828, 2022
262022
Online Shopping in an Emerging Market: The Critical Factors Affecting Customer Purchase Intention in Vietnam
T Do, T Nguyen, C Nguyen
Journal of Economics and Management Sciences 2 (2), p1-p1, 2019
252019
The Effects of Perceived Risks on Food Purchase Intention: The Case Study of Online Shopping Channels during Covid-19 Pandemic in Vietnam
C Nguyen, T Doan, N Anh, N Nhan
Journal of Distribution Science 19 (9), 19-27, 2021
242021
Entrepreneurial intention in Vietnam: Same as everywhere?
C Nguyen
Journal of Asia Entrepreneurship and Sustainability 11 (4), Page 108., 2015
182015
The Relationships of Social Media Marketing, Consumer Engagement and Purchase Intention
C Nguyen, N Nguyen, A Duong
162020
The Determinants of Customer Satisfaction in Fast Food Industry: The Case Study of KFC Viet Nam
C Nguyen
Available at SSRN 3906107, 2019
162019
A qualitative study of factors that influences entrepreneurial intentions among business students and small business owners
C Nguyen
Journal of Asia Entrepreneurship and Sustainability 14 (1), 3-27, 2018
132018
The Determinants of Customer Loyalty: The Case Study of Saigon Co.op Supermarkets in Vietnam
C Nguyen, N Pham
Journal of Distribution Science 19 (5), 61-68, 2021
112021
A review of literature in entrepreneurial intention Research: Global perspectives and Vietnamese perspectives
C Nguyen
Journal of Asia Entrepreneurship and Sustainability 17 (1), 48-84, 2021
112021
Using partial least squares structural equation modeling (PLS-SEM) to assess the effects of entrepreneurial education on engineering students’s entrepreneurial intention
QC Nguyen, AMT Nguyen, LB Le
Cogent Education 9 (1), https://doi.org/10.1080/2331186X.2022.21, 2022
102022
The Determinants of Consumer's Intention to Use E-wallet: The Case Study of MoMo in Vietnam.
C Nguyen, T Nguyen, T Tran
102020
Organic Foods: What Are the Driving Factors of Purchase Intention?
C Nguyen, Y Nguyen, T Quy
International Journal of Innovation, Creativity and Change 13 (11), pp. 400-418, 2020
102020
The determinants of the choices of payment methods for goods and services transaction in Vietnam
C Nguyen, D Dinh, T Doan
International Journal of Applied Science 1 (2), 2018
92018
Factors that motivate young people’s intention to undergo cosmetic surgery in Vietnam
CQ Nguyen, P Tran, M Nguyen
International Journal of Pharmaceutical and Healthcare Marketing, 2020
82020
FACTORS AFFECTING THE DECISION TO SHOP ONLINE VIA E-COMMERCE PLATFORMS IN VIETNAM
C NGUYEN, T DO
Journal of Science and Technology-IUH 37 (01), https://doi.org/10.46242/jst …, 2019
82019
Employee retention: do training and development, job satisfaction and job performance matter?
C Nguyen, A Duong
The 4th International Conference on Business (ICB) 2021, 349, 2021
72021
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