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M. Deniz Dalman
M. Deniz Dalman
Associate Professor of Marketing, emlyon business school
Verified email at em-lyon.com
Title
Cited by
Cited by
Year
The differential influence of identification on ethical judgment: The role of brand love
MD Dalman, MW Buche, J Min
Journal of business ethics 158, 875-891, 2019
702019
Negative word of mouth for a failed innovation from higher/lower equity brands: Moderating roles of opinion leadership and consumer testimonials
MD Dalman, S Chatterjee, J Min
Journal of Business Research 115, 1-13, 2020
262020
Consumer evaluation of ingredient branding strategy
MD Dalman, K Puranam
Management Research Review 40 (7), 768-782, 2017
172017
Do buzz and evidence really matter in product preannouncements? An empirical test of two competing theories
DP Mishra, G Atav, MD Dalman
Journal of Consumer Marketing 37 (7), 739-748, 2020
72020
To donate or not to donate? How cosmopolitanism and brand anthropomorphism influence donation intentions for international humanitarian causes
MD Dalman, S Ray
Management Research Review 45 (4), 524-544, 2022
62022
Marketing strategy for unusual brand differentiation: Trivial attribute effect
MD Dalman, J Min
International Journal of Marketing Studies, 63-72 p., 2014
52014
Impact of brand anthropomorphism on ethical judgment: the roles of failure type and loneliness
MD Dalman, MK Agarwal, J Min
European Journal of Marketing 55 (11), 2917-2944, 2021
42021
Co-branding in higher education: Conceptual framework and research propositions
MD Dalman
American Marketing Association Summer Educators Conference Proceedings 24, 385, 2013
22013
Are well-known brands held to a higher standard of performance: the moderating influence of pre vs. post purchase of the product
MD Dalman, KK Desai, MK Agarwal
Advances in Consumer Research 36, 575-576, 2009
22009
To short or not to short? Improving morality judgments of short trades and short traders
S Chatterjee, MD Dalman, S Mookherjee
Journal of Business Research 114, 173-185, 2020
12020
Engaging consumers into legal video streaming services in Russia
Z Chizhova, MD Dalman
St. Petersburg. Retrieved from https://dspace. spbu. ru/bitstream/11701/9537 …, 2017
12017
Changing Moral Judgments of Short and Long Speculation: The Role of Moral versus Economic Arguments and the Consumer’s Motivational Orientation
S Chatterjee, MD Dalman
ACR, 26, 2017
12017
Consumer information integration at pre-purchase: A discrete choice experiment
MD Dalman, J Min
Handbook of Research on Organizational Transformations through Big Data …, 2015
12015
When Do Opinion Leaders Spread Word-Of-Mouth? the Moderating Role of Brand Strength and Performance
MD Dalman, J Min
ACR Asia-Pacific Advances, 2015
12015
The identity salience and emotional attachment strategies in alumni-university relationships
J Min, MN Segal, MD Dalman
International Journal of Customer Relationship Marketing and Management …, 2014
12014
An empirical assessment of stimulus presentation mode bias in conjoint analysis
D Mishra, J Min, MD Dalman
Innovative Marketing 7 (4), 108-121 p., 2012
12012
An application of conjoint analysis in the context of consumer evaluation of co-branded products
J Min, MN Segal, MD Dalman
Advances in Marketing, 235, 2010
12010
Does the economic value of new product announcements depend upon preannouncement signals? An empirical test of information asymmetry theories
DP Mishra, MD Dalman
Journal of Product & Brand Management 32 (8), 1157-1172, 2023
2023
Matching a Brand’S Appearance With Its Description Can Restore Personal Control
MD Dalman, S Chatterjee
ACR North American Advances, 2021
2021
The Role of Institutional Entrepreneurs in The Evolution of Modern Retailing in India
MD Dalman, DP Mishra, S Mookherjee
ANNUAL GSOM EMERGING MARKETS CONFERENCE 2019, 255-256, 2019
2019
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