Abstract This paper addresses the effects of the anticipation of regret on decision making
under uncertainty. Regret is a negative, cognitively based emotion that we experience when
realizing or imagining that our present situation would have been better, had we decided ...

Previous research has considered the question of how anticipated regret affects risky
decision making. Several studies have shown that anticipated regret forces participants
towards the safe option, showing risk-aversion. We argue that these results are due to the ...

We discuss the effects of anticipated and experienced regret on decision making under
uncertainty. In previous research, using the standard, context-free, gamble paradigm, we
found that decision makers anticipate the regret they can experience as a result of post- ...

... There were fourO-or-l dummy independent variables, three of which represented the regret,
feedback, and evaluation conditions. ... Task condition Purchase-timing task: Control Regret
Feedback Evaluation Brand-price task: Control Regret Feedback Evaluation na ...

Regret theory (Bell, 1983) posits that learning about the outcome of a foregone alternative
creates the possibility of experiencing regret. In a choice between a certain outcome and a
gamble with a similar expected value, regret theory predicts the following: Decision ...

We investigate the effect of regret-related feedback information on bidding behavior in
sealed-bid first-price auctions. Two types of regret are possible in this auction format. A
winner of the auction may regret paying too much relative to the second highest bid, and a ...

... We tested the model exclusively with data from the complete feedback condition,
considering that in the partial condition the feedback provided did not elicit regret
(Table 1, regression analysis) (17). Patients chose only according ...

Regret is an aversive emotion experienced upon the discovery that, had a different choice
been made, a higher level of utility would have obtained than actually did. Because regret
can be anticipated prior to choice it can lead to regret-minimising decisions. It has been ...

Decision makers can become trapped by myopic regret avoidance in which rejecting
feedback to avoid short-term outcome regret (regret associated with counterfactual outcome
comparisons) leads to reduced learning and greater long-term regret over continuing poor ...

Abstract This research provides insight into the experience of regret and its influence on the
decision maker's subsequent aversion to risk. First, a study is conducted in order to construct
a reliable multi-item measure of regret and to demonstrate that different levels of outcome ...