The dominance of online social networking sites (SNSs) sparks questions and concerns
regarding information privacy, online identity, and the complexities of social life online. Since
messages created by a technology's purveyors can play an influential role in our
understanding of a technology, we argue that gaining a complete understanding of the role
of social media in contemporary life must include qualitative exploration of how public
figures discuss and frame these platforms. Accordingly, this article reports the results of a …